Glowing Eyes

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months

173K

Growth, 90 days vs prior 90

+16.1%

Conversion, latest week

1.4%

Market size, estimated

$29Ka year

Peak month

October15.1× the quietest month

Top search term

glow in the dark eyes18K searches a year

Listings sell for $12.46 on average, from $5.46 to $21.21. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $12.46 that is $0 to $1K a year per listing.

Average price

$12.46under the $15 to $100 sweet spot

Price range

$5.46–$21.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.7%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 37.6% of listings are out of stock. The average listing ranks #1,892 within Eyewear. It carries 277 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

37.6%

Average rank

#1,892in Eyewear

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

277per listing

Listings tracked

33

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months