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Glinda the Good Witch Costume Kids

Skip it

High returns (14.1%) — this niche doesn't clear our bar today.

Market size 5Growth 2Conversion 3Competition 92Returns 0Price range 88Avg price 95Brand share 88Review moat 72Quality gap 67

Avg price

Incredible$40.82

avg listing price — sweet spot $15–$100

Competition

Great23%

top-5 click share — an open shelf

Brand share

Great47%

top-5 brand share — no brand owns this niche

Price range

Great$7.88–$84.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good604.19

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Bad$19K

$19K/yr · 182K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-46.7%

90-day search growth — must beat 0% to launch

Returns

Bad14.1%

return rate — above 5% kills the launch gate

Is glinda the good witch costume kids profitable on Amazon?

According to Flapen's Amazon United States niche tracking, glinda the good witch costume kids is a $19K/yr Amazon United States market (182K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 43/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

glinda the good witch costume kids market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$20K–$31K
units × avg price
Conversion rate
0.3%
Avg BSR
#3,330
Page quality
0%
Prime
87%
Sponsored
81%
Out of stock
10.7%
Avg brand age
29 months
Avg seller age
174 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Brands

57 rising

Sellers

98

Top-5 brand share

47%

Top 20: 75%

Top-5 click share

23%

Top 20: 54%

Open market

50%

  • PDEGPK17%
  • Wicked16%
  • haikyuu6%
  • GRACE KARIN4%
  • Spirit Halloween4%
  • Arshiner2%

glinda the good witch costume kids demand & seasonality

Weekly Amazon search volume, last 79 weeks — -46.7% search growth over the last 90 days.
125K75KSpike '25Prime Day '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 38.9×

Top glinda the good witch costume kids search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • wicked dress girls31K/yr
  • glinda dress women67K/yr
  • glinda cosplay14K/yr
  • glinda dress for women4K/yr
  • glinda outfit9K/yr
  • pink glinda dress16K/yr
  • glinda dress adult14K/yr
  • wicked dresses5K/yr
  • glinda pink dress6K/yr
  • glinda outfit women6K/yr
All search terms

Top glinda the good witch costume kids products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3864%$7716%$1K8%$2K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about glinda the good witch costume kids

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Fairly inexpensive for the quality”

Size-Overall17%

“Great fit”

Shape/Style11%

“Dress is beautiful just as in the Pic”

Comfort-Overall8%

“Comfortable”

Advertised Vs Actual Product7%

“it was everything i expected”

Value For Money6%

“Worth the purchase”

Soft Feel5%

“It feels so nice”

Color3%

“Nice fit and color”

Durability3%

“Durable and cute”

Ease Of Use3%

“Its easy to dress it up or down”

What buyers complain about

Size-Overall12%

“Too small”

Quality-Overall8%

“Poor quality item”

Durability7%

“not for a long time”

Color7%

“Not the best color for me”

Brightness/Shine/Glow5%

“I thought they would sparkle more”

Strap/String Quality5%

“Gave it 4 stars because one of the straps broke after wearing it a couple of times for dress up”

Thickness4%

“Kinda thin”

Advertised Vs Actual Product4%

“In the photo advertisement. the only photo most people look at”

Weight Heavy4%

“is a bit on the heavy side”

Fluffiness4%

“not as fluffy as the picture”

Top return reasons

Size-Overall35%
Color11%
Length8%
Chest Fit6%
Waist Fit6%
Advertised Vs Actual Product6%
Material Quality4%
Shoulder Fit3%
Shape/Style3%
Quality-Overall3%

Common glinda the good witch costume kids questions

Is glinda the good witch costume kids profitable to sell on Amazon United States?
The niche generates $19K/yr across 95 tracked products. 0 of 20 products launched in the last 360 days are still selling. 90-day search growth is -46.7%. Flapen's verdict: Skip it (43/100).
How competitive is the glinda the good witch costume kids niche?
57 brands and 98 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 47% of demand.
What do buyers complain about in glinda the good witch costume kids?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 14.1% — above our launch gate.
When does demand for glinda the good witch costume kids peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 38.9× the quietest.
What does it cost to enter the glinda the good witch costume kids niche?
Listings span $7.88–$84.60; the average listing price is $40.82 (sweet spot $15–$100). The average incumbent carries 604 reviews — the moat a new listing must climb.