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Glasses Chain

Fail

Prices span $5.33–$13.55, mostly outside the sweet spot, so Glasses Chain is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$63K/yr183K searches / yr
90-day growth
-13.0%search demand this quarter
Competition
57%top-5 click share · 17 brands · 19 sellers

Flapen Score

Glasses Chain against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Glasses Chain is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glasses Chain market on Amazon at a glance

Shoppers on Amazon United States searched for Glasses Chain 183K times last year and spent an estimated $63K. The top 5 brands take 67% of clicks. Demand peaks in Oct–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
183K
Growth, 90 days vs prior 90
-13.0%
Conversion, latest week
3.9%
Market size, estimated
$63Ka year
Peak month
December3.7× the quietest month
Top search term
glasses necklace for women34K searches a year

02 · Price

A sale here is worth $8.97.

Listings sell for $8.97 on average, from $5.33 to $13.55. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $8.97 that is $2K to $4K a year per listing.

Average price
$8.97under the $15 to $100 sweet spot
Price range
$5.33–$13.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #21 within Sunglasses & Eyewear Accessories. It carries 2,920 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#21in Sunglasses & Eyewear Accessories
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
2,920per listing
Listings tracked
21

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Glasses Chain products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

19

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

25%

  • Brand 131%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Glasses Chain search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24SepDecMarJunAugNovMarMay

Peak months: Oct, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Glasses Chain search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glasses necklace for women34K/yr
  • chain for glasses around neck women25K/yr
  • eyeglass chains for women stylish29K/yr
  • reading glasses chain for women19K/yr
  • necklace for glasses for women10K/yr
  • reading glasses necklace for women9K/yr
  • chain for glasses women10K/yr
  • reading glasses necklace9K/yr
  • chain for eyeglasses women7K/yr
  • chains for glasses for women8K/yr

Reviews and returns

What reviews say buyers love and hate about Glasses Chain

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Durability”
2.4%of orders come back
“Broke on the first day with minimal use”
A buyer, on “Durability”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Glasses Chain questions

Answered from the same tracked data.