Gladius
FailBuyers convert on only 0.8% of searches, so Gladius is a Fail.
- Flapen Score
- 44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 4544
- Market size
- $131K/yr171K searches / yr
- 90-day growth
- -12.1%search demand this quarter
- Competition
- 36%top-5 click share · 28 brands · 77 sellers
Flapen Score
Gladius against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gladius is stronger. Inside it, weaker.
Market
The Gladius market on Amazon at a glance
Shoppers on Amazon United States searched for Gladius 171K times last year and spent an estimated $131K. The top 5 brands take 56% of clicks. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.
- Searches, last 12 months
- 171K
- Growth, 90 days vs prior 90
- -12.1%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $131Ka year
- Peak month
- December2.4× the quietest month
- Top search term
- gladius sword41K searches a year
02 · Price
A sale here is worth $90.90.
Listings sell for $90.90 on average, from $16.11 to $529.71. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $90.90 that is $0 to $9K a year per listing.
- Average price
- $90.90inside the $15 to $100 sweet spot
- Price range
- $16.11–$529.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$9K
- Returns
- 5.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #1,421 within Props. It carries 172 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 70%
- Out of stock, average day
- 8.0%
- Average rank
- #1,421in Props
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 172per listing
- Listings tracked
- 43
04 · Newcomers
1 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Gladius products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
28 rising
Sellers
77
Top-5 brand share
56%
Top 20: 94%
Top-5 click share
36%
Top 20: 78%
Open market
37%
- Brand 115%
- Brand 213%
- Brand 313%
- Brand 48%
- Brand 57%
- Brand 67%
Demand
Gladius search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.4×
Search terms
Top Gladius search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gladius sword41K/yr
- gladius40K/yr
- roman sword31K/yr
- gladiator sword20K/yr
- roman gladius sword11K/yr
- cold steel gladius7K/yr
- roman gladius9K/yr
- cold steel gladius machete4K/yr
- gladius machete5K/yr
- swords roman3K/yr
Reviews and returns
What reviews say buyers love and hate about Gladius
We read the reviews and the return reasons for every product selling here.
“just misrepresented”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gladius questions
Answered from the same tracked data.









