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Girls Velvet Dress

Fail

Shoppers spend an estimated $0 a year here, so Girls Velvet Dress is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$0/yr161K searches / yr
90-day growth
-71.9%search demand this quarter
Competition
26%top-5 click share · 25 brands · 28 sellers

Flapen Score

Girls Velvet Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Velvet Dress is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Girls Velvet Dress market on Amazon at a glance

Shoppers on Amazon United States searched for Girls Velvet Dress 161K times last year and spent an estimated $0. The top 5 brands take 65% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -71.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
161K
Growth, 90 days vs prior 90
-71.9%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December37.5× the quietest month
Top search term
girls velvet dress54K searches a year

02 · Price

A sale here is worth $24.42.

Listings sell for $24.42 on average, from $6.89 to $57.27. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $24.42 that is $0 to $2K a year per listing.

Average price
$24.42inside the $15 to $100 sweet spot
Price range
$6.89–$57.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
21.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 18.6% of listings are out of stock. The average listing ranks #2,013 within Dresses. It carries 201 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
94%
Out of stock, average day
18.6%
Average rank
#2,013in Dresses
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
201per listing
Listings tracked
52

04 · Newcomers

0 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Girls Velvet Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

25 rising

Sellers

28

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

26%

Top 20: 65%

Open market

31%

  • Brand 122%
  • Brand 219%
  • Brand 311%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Girls Velvet Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 37.5×

Search terms

Top Girls Velvet Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • girls velvet dress54K/yr
  • velvet dress for girls19K/yr
  • toddler velvet dress15K/yr
  • girls velvet dresses6K/yr
  • velvet girls dress8K/yr
  • girls black velvet dress8K/yr
  • velvet dress girls8K/yr
  • girls red velvet dress9K/yr
  • green velvet dress girls11K/yr
  • girls green velvet dress8K/yr

Reviews and returns

What reviews say buyers love and hate about Girls Velvet Dress

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Color”
33%of negative reviews mention “Quality-Overall”
21.3%of orders come back
“very cheap quality returned”
A buyer, on “Quality-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Girls Velvet Dress questions

Answered from the same tracked data.