Is girls sweaters profitable to sell on Amazon United States?

The niche generates $157K/yr across 133 tracked products. 1 of 21 products launched in the last 360 days are still selling. 90-day search growth is -47.4%. Flapen's verdict: Skip it (40/100).

How competitive is the girls sweaters niche?

32 brands and 38 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 73% of demand.

What do buyers complain about in girls sweaters?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 7.3% — above our launch gate.

When does demand for girls sweaters peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 8.9× the quietest.

What does it cost to enter the girls sweaters niche?

Listings span $9.34–$39.23; the average listing price is $17.21 (sweet spot $15–$100). The average incumbent carries 2,051 reviews — the moat a new listing must climb.

Girls Sweaters

Skip it

Soft demand (-47.4% this quarter) — this niche doesn't clear our bar today.

Competition

Incredible19%

top-5 click share — an open shelf

Avg price

Great$17.21

avg listing price — sweet spot $15–$100

Price range

Great$9.34–$39.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,050.62

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$157K

$157K/yr · 2.9M searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad7.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-47.4%

90-day search growth — must beat 0% to launch

Signals High Returns

Is girls sweaters profitable on Amazon?

According to Flapen's Amazon United States niche tracking, girls sweaters is a $157K/yr Amazon United States market (2.9M searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 19, 2026 · scored weekly · How we score niches

girls sweaters market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 15K–20K; avg 0–100/product
Revenue / yr: $258K–$344K; units × avg price
Conversion rate: 0.3%
Avg BSR: #291
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 8.6%
Avg brand age: 37 months
Avg seller age: 143 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

32 rising

Sellers

Top-5 brand share

73%

Top 20: 96%

Top-5 click share

19%

Top 20: 43%

Open market

23%

Amazon Essentials33%
The Children's Place16%
Yekaty12%
TRENDSTITCH9%
Seiciviy5%
PURE CHAMP4%

girls sweaters demand & seasonality

Weekly Amazon search volume, last 104 weeks — -47.4% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.9×

Open Trend

Top girls sweaters search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

girls cardigan314K/yr -34.7%0.6% conv.
cardigan for girls169K/yr -24.1%0.3% conv.
girls sweatshirt385K/yr -51.4%0.1% conv.
girls sweater251K/yr -42.2%0.3% conv.
sweaters for girls233K/yr -54.2%0.1% conv.
girls sweaters523K/yr -77.0%0.1% conv.
girls cardigan sweater105K/yr -55.3%0.6% conv.
sweatshirts for girls151K/yr -52.8%0.1% conv.
girls sweatshirts127K/yr -50.6%0.1% conv.
girl cardigan49K/yr -30.3%0.4% conv.

All search terms

Top girls sweaters products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amazon Essentials Unisex Babies x Sofia Grainge Baby Girls and Toddlers Short Sleeve Button Front Sweater with Peter Pan Collar Ivory Navy Polo Stripe 2T

Amazon Essentials$22.644.8★74 rev

Seiciviy Girls Summer Cardigan Lightweight Crochet School Cute Sweaters Tops Teen Open Front Boho Cover Up Western Outfits Off-White

Seiciviy$14.114.1★55 rev

Amazon Essentials x Sofia Grainge Toddler Girls Lightweight Knit Cardigan Light Yellow Light Yellow Two Lemon 2T

Amazon Essentials$18.924.6★244 rev

Yekaty Girls Cardigan White Sweaters Size 7-8 Lightweight Long Sleeve Shrugs for Dresses

Yekaty$15.344.7★76 rev

Amazon Essentials Girls Uniform Slim Fit Crewneck Cardigan Sweater White Medium

Amazon Essentials$10.054.6★3,465 rev

Newest

by launch date

Amazon Essentials x Sofia Grainge Toddler Girls Lightweight Knit Cardigan Light Yellow Light Yellow Two Lemon 2T

Amazon Essentials$18.92244 rev

2mo ago

Amazon Essentials Unisex Babies x Sofia Grainge Baby Girls and Toddlers Short Sleeve Button Front Sweater with Peter Pan Collar Ivory Navy Polo Stripe 2T

Amazon Essentials$22.6474 rev

3mo ago

Seiciviy Girls Summer Cardigan Lightweight Crochet School Cute Sweaters Tops Teen Open Front Boho Cover Up Western Outfits Off-White

Seiciviy$14.1155 rev

8mo ago

The Childrens Place Girls Long Bell Sleeve Tie Front Layering Cardigan Timid Pink Medium

The Children's Place$15.9841 rev

10mo ago

The Childrens Place Girls Long Bell Sleeve Tie Front Layering Cardigan Mint Cream Small

The Children's Place$12.8941 rev

10mo ago

What reviews say buyers love and hate about girls sweaters

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall25%

“true fit”

Quality-Overall15%

“GREAT QUALITY”

Soft Feel6%

“The fabric material is soft and breathable”

Material Quality6%

“Material is soft”

Weight Light5%

“Lightweight and accurately sized”

Warmth5%

“Warm and comfortable”

Color5%

“The color is also very pretty”

Comfort-Overall3%

“Comfy and warm”

Value For Money3%

“Worth it”

Shape/Style2%

“Do stylish”

What buyers complain about

Size-Overall31%

“I think it's too tight”

Quality-Overall8%

“Not well made”

Color6%

“color is washed out”

Sleeve Fit3%

“Sleeves are long”

Thickness3%

“It's thicker than most cheaper sweatshirts on this site”

Pilling/Linting3%

“the fabric pilled up”

Lining Quality3%

“In fact it doesnt have any lining at all so I dont know what the person in the other review is talking about”

Advertised Vs Actual Product2%

“so that part of the description is incorrect”

Ease Of Cleaning2%

“she would get it dirty in no time”

Material Quality1%

“material is like a normal sweatshirt”

Top return reasons

Size-Overall67%

Sleeve Fit5%

Color5%

Material Quality3%

Advertised Vs Actual Product2%

Length2%

Chest Fit2%

Shoulder Fit2%

Thin1%

Shape/Style1%

Common girls sweaters questions

Is girls sweaters profitable to sell on Amazon United States?: The niche generates $157K/yr across 133 tracked products. 1 of 21 products launched in the last 360 days are still selling. 90-day search growth is -47.4%. Flapen's verdict: Skip it (40/100).
How competitive is the girls sweaters niche?: 32 brands and 38 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in girls sweaters?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 7.3% — above our launch gate.
When does demand for girls sweaters peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 8.9× the quietest.
What does it cost to enter the girls sweaters niche?: Listings span $9.34–$39.23; the average listing price is $17.21 (sweet spot $15–$100). The average incumbent carries 2,051 reviews — the moat a new listing must climb.