Girls Ski Jacket
FailDemand is soft, at -92.3% this quarter, so Girls Ski Jacket is a Fail.
- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $173K/yr370K searches / yr
- 90-day growth
- -92.3%search demand this quarter
- Competition
- 19%top-5 click share · 48 brands · 79 sellers
Flapen Score
Girls Ski Jacket against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Ski Jacket is stronger. Inside it, weaker.
Market
The Girls Ski Jacket market on Amazon at a glance
Shoppers on Amazon United States searched for Girls Ski Jacket 370K times last year and spent an estimated $173K. The top 5 brands take 35% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 370K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -92.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.
- Searches, last 12 months
- 370K
- Growth, 90 days vs prior 90
- -92.3%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $173Ka year
- Peak month
- December50.9× the quietest month
- Top search term
- girls ski jacket88K searches a year
02 · Price
A sale here is worth $53.21.
Listings sell for $53.21 on average, from $17.58 to $190.83. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $53.21 that is $0 to $5K a year per listing.
- Average price
- $53.21inside the $15 to $100 sweet spot
- Price range
- $17.58–$190.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 11.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #711 within Jackets & Coats. It carries 731 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 98%
- Out of stock, average day
- 19.4%
- Average rank
- #711in Jackets & Coats
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 731per listing
- Listings tracked
- 115
04 · Newcomers
1 of last year's 46 launches cleared the first-year sales bar.
46 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 46
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Girls Ski Jacket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
48 rising
Sellers
79
Top-5 brand share
35%
Top 20: 77%
Top-5 click share
19%
Top 20: 42%
Open market
61%
- Brand 115%
- Brand 26%
- Brand 36%
- Brand 44%
- Brand 54%
- Brand 64%
Demand
Girls Ski Jacket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 50.9×
Search terms
Top Girls Ski Jacket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- girls ski jacket88K/yr
- ski jacket girls20K/yr
- girls snow jacket40K/yr
- girls puffer jackets size 10-126K/yr
- coat for girls 10-126K/yr
- girls long coat13K/yr
- girls ski coat15K/yr
- girls parka11K/yr
- girls winter coat size 620K/yr
- girls winter coat size 828K/yr
Reviews and returns
What reviews say buyers love and hate about Girls Ski Jacket
We read the reviews and the return reasons for every product selling here.
“Falls apart”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Girls Ski Jacket questions
Answered from the same tracked data.









