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Girls Size 9 Shoes

Fail

Buyers convert on only 0.3% of searches, so Girls Size 9 Shoes is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$48K/yr574K searches / yr
90-day growth
-0.1%search demand this quarter
Competition
11%top-5 click share · 23 brands · 156 sellers

Flapen Score

Girls Size 9 Shoes against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Size 9 Shoes is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Girls Size 9 Shoes market on Amazon at a glance

Shoppers on Amazon United States searched for Girls Size 9 Shoes 574K times last year and spent an estimated $48K. The top 5 brands take 94% of clicks. Demand peaks in Mar. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 574K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months
574K
Growth, 90 days vs prior 90
-0.1%
Conversion, latest week
0.3%
Market size, estimated
$48Ka year
Peak month
March2.3× the quietest month
Top search term
adidas boys85K searches a year

02 · Price

A sale here is worth $33.31.

Listings sell for $33.31 on average, from $10.21 to $87.21. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $33.31 that is $0 to $3K a year per listing.

Average price
$33.31inside the $15 to $100 sweet spot
Price range
$10.21–$87.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
7.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #2,899 within Shoes. It carries 2,016 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
99%
Out of stock, average day
12.6%
Average rank
#2,899in Shoes
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
2,016per listing
Listings tracked
248

04 · Newcomers

102 of last year's 139 launches cleared the first-year sales bar.

139 products launched here in the last 12 months. 102 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
139
Successful launches
102Amazon's first-year sales bar
Average brand age
35 months

Products

Top Girls Size 9 Shoes products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 11% of clicks, no more. An open shelf where new products get seen.

$0$478$956$1K$2K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 rising

Sellers

156

Est. top-5 brand share

94%

Top 20: 99%

Est. top-5 click share

11%

Top 20: 26%

Open market

13%

  • adidas80%
  • RUNSIDE2%
  • adidas Originals2%
  • Amazon Essentials1%
  • STQ KIDS1%
  • MURDESOT1%
  • Open — no brand owns it (17 brands, 13%)

Demand

Girls Size 9 Shoes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 2.3×

Search terms

Top Girls Size 9 Shoes search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • adidas boys85K/yr
  • adidas girls72K/yr
  • boys adidas72K/yr
  • adidas superstar kids38K/yr
  • adidas kids clothes34K/yr
  • tenis adidas nio25K/yr
  • adidas for boys28K/yr
  • toddler girl adidas22K/yr
  • adidas nios19K/yr
  • toddler boy adidas sneakers21K/yr

Reviews and returns

What reviews say buyers love and hate about Girls Size 9 Shoes

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
7.0%of orders come back
“Size down”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Girls Size 9 Shoes questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data