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Girls Riding Pants

Fail

The top 5 brands take 99% of clicks, so Girls Riding Pants is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$51K/yr127K searches / yr
90-day growth
+82.2%search demand this quarter
Competition
59%top-5 click share · 6 brands · 7 sellers

Flapen Score

Girls Riding Pants against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Riding Pants is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Girls Riding Pants market on Amazon at a glance

Shoppers on Amazon United States searched for Girls Riding Pants 127K times last year and spent an estimated $51K. The top 5 brands take 99% of clicks. Demand peaks in Jun–Jul. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +82.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
127K
Growth, 90 days vs prior 90
+82.2%
Conversion, latest week
1.4%
Market size, estimated
$51Ka year
Peak month
June3.1× the quietest month
Top search term
girls riding pants25K searches a year

02 · Price

A sale here is worth $28.02.

Listings sell for $28.02 on average, from $18.73 to $30.93. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $28.02 that is $0 to $3K a year per listing.

Average price
$28.02inside the $15 to $100 sweet spot
Price range
$18.73–$30.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
10.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #5 within Equestrian Sports. It carries 510 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.5%
Average rank
#5in Equestrian Sports
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
510per listing
Listings tracked
29

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
47 months

Products

Top Girls Riding Pants products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

7

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

59%

Top 20: 91%

Open market

0%

  • Brand 160%
  • Brand 226%
  • Brand 311%
  • Brand 41%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (0%)

Demand

Girls Riding Pants search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 3.1×

Search terms

Top Girls Riding Pants search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • girls riding pants25K/yr
  • riding pants for girls18K/yr
  • girls horse riding pants12K/yr
  • horse riding pants girls9K/yr
  • kids riding pants7K/yr
  • horseback riding pants for girls6K/yr
  • girls riding pants equestrian7K/yr
  • girls equestrian pants6K/yr
  • kids horse riding pants5K/yr
  • horse riding pants kids4K/yr

Reviews and returns

What reviews say buyers love and hate about Girls Riding Pants

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Comfort-Overall”
25%of negative reviews mention “Size-Overall”
10.6%of orders come back
“Runs a little big compared to other brands we have tried”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Girls Riding Pants questions

Answered from the same tracked data.