Girls Plaid Dress

Shoppers searched for this 255K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -36.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

255K

Growth, 90 days vs prior 90

-36.0%

Conversion, latest week

0.2%

Market size, estimated

$13Ka year

Peak month

December28.7× the quietest month

Top search term

girls plaid dress51K searches a year

Listings sell for $21.80 on average, from $9.18 to $33.07. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $21.80 that is $0 to $2K a year per listing.

Average price

$21.80inside the $15 to $100 sweet spot

Price range

$9.18–$33.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

12.5%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #540 within Baby Girls. It carries 248 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

99%

Out of stock, average day

8.4%

Average rank

#540in Baby Girls

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

248per listing

Listings tracked

205

156 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

156

Successful launches

3Amazon's first-year sales bar

Average brand age

25 months