Girls Overalls

Shoppers searched for this 911K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

911K

Growth, 90 days vs prior 90

-10.5%

Conversion, latest week

0.5%

Market size, estimated

$100Ka year

Peak month

October4.0× the quietest month

Top search term

girls overalls218K searches a year

Listings sell for $23.33 on average, from $12.05 to $39.29. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $23.33 that is $0 to $2K a year per listing.

Average price

$23.33inside the $15 to $100 sweet spot

Price range

$12.05–$39.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

8.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #396 within Overalls. It carries 520 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

4.1%

Average rank

#396in Overalls

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

520per listing

Listings tracked

151

59 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

59

Successful launches

1Amazon's first-year sales bar

Average brand age

32 months