- Flapen Score
- 40 / 100Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 4540
- Market size
- $47K/yr1.2M searches / yr
- 90-day growth
- -4.6%search demand this quarter
- Competition
- 11%top-5 click share · 31 brands · 349 sellers
Flapen Score
Girls Nike against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Nike is stronger. Inside it, weaker.
Market
The Girls Nike market on Amazon at a glance
Shoppers on Amazon United States searched for Girls Nike 1.2M times last year and spent an estimated $47K. The top 5 brands take 84% of clicks. Demand peaks in Jul–Aug–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -4.6%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $47Ka year
- Peak month
- July6.9× the quietest month
- Top search term
- tenis nike para nias139K searches a year
02 · Price
A sale here is worth $42.30.
Listings sell for $42.30 on average, from $12.08 to $128.95. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $42.30 that is $0 to $4K a year per listing.
- Average price
- $42.30inside the $15 to $100 sweet spot
- Price range
- $12.08–$128.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 6.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #1,059 within Shoes. It carries 1,869 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 99%
- Out of stock, average day
- 11.2%
- Average rank
- #1,059in Shoes
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 1,869per listing
- Listings tracked
- 222
04 · Newcomers
33 of last year's 89 launches cleared the first-year sales bar.
89 products launched here in the last 12 months. 33 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 89
- Successful launches
- 33Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Girls Nike products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 11% of clicks. An open shelf where new products get seen.
Brands
31 rising
Sellers
349
Top-5 brand share
84%
Top 20: 97%
Top-5 click share
11%
Top 20: 27%
Open market
17%
- Brand 158%
- Brand 29%
- Brand 36%
- Brand 44%
- Brand 54%
- Brand 62%
- Open — no brand owns it (25 brands, 17%)
Demand
Girls Nike search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Dec · busiest ÷ quietest = 6.9×
Search terms
Top Girls Nike search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tenis nike para nias139K/yr
- girls nike sneakers124K/yr
- girls nike111K/yr
- nike flex runner kids83K/yr
- nike dunks kids133K/yr
- nike girls90K/yr
- zapatos nike para nias68K/yr
- nike air max kids64K/yr
- girls nikes47K/yr
- nikes for girls48K/yr
Reviews and returns
What reviews say buyers love and hate about Girls Nike
We read the reviews and the return reasons for every product selling here.
“Run big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Girls Nike questions
Answered from the same tracked data.









