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Girls Leggings Size 10-12

Fail

Demand is soft, at -42.5% this quarter, so Girls Leggings Size 10-12 is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$471K/yr2.2M searches / yr
90-day growth
-42.5%search demand this quarter
Competition
21%top-5 click share · 33 brands · 37 sellers

Flapen Score

Girls Leggings Size 10-12 against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Leggings Size 10-12 is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Girls Leggings Size 10-12 market on Amazon at a glance

Shoppers on Amazon United States searched for Girls Leggings Size 10-12 2.2M times last year and spent an estimated $471K. The top 5 brands take 62% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -42.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $471K a year.

Searches, last 12 months
2.2M
Growth, 90 days vs prior 90
-42.5%
Conversion, latest week
1.1%
Market size, estimated
$471Ka year
Peak month
December4.7× the quietest month
Top search term
leggings for girls466K searches a year

02 · Price

A sale here is worth $19.23.

Listings sell for $19.23 on average, from $6.15 to $45.09. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At $19.23 that is $10K to $14K a year per listing.

Average price
$19.23inside the $15 to $100 sweet spot
Price range
$6.15–$45.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
500–750
Revenue per listing a year
$10K–$14K
Returns
6.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #41 within Active. It carries 4,588 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
5.7%
Average rank
#41in Active
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
4,588per listing
Listings tracked
98

04 · Newcomers

2 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
23
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top Girls Leggings Size 10-12 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

33 rising

Sellers

37

Top-5 brand share

62%

Top 20: 92%

Top-5 click share

21%

Top 20: 49%

Open market

33%

  • Brand 122%
  • Brand 216%
  • Brand 311%
  • Brand 48%
  • Brand 56%
  • Brand 66%

Demand

Girls Leggings Size 10-12 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.7×

Search terms

Top Girls Leggings Size 10-12 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leggings for girls466K/yr
  • black leggings girls149K/yr
  • toddler leggings174K/yr
  • girls leggings size 10-12167K/yr
  • girls black leggings118K/yr
  • black pants for girls72K/yr
  • girls leggings size 7-8111K/yr
  • leggings for girls 10-1289K/yr
  • girl leggings80K/yr
  • kids leggings74K/yr

Reviews and returns

What reviews say buyers love and hate about Girls Leggings Size 10-12

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
27%of negative reviews mention “Size-Overall”
6.1%of orders come back
“Little big”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Girls Leggings Size 10-12 questions

Answered from the same tracked data.