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Girls Dress Shoes

Fail

Buyers convert on only 0.2% of searches, so Girls Dress Shoes is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$152K/yr3.2M searches / yr
90-day growth
-19.0%search demand this quarter
Competition
15%top-5 click share · 41 brands · 65 sellers

Flapen Score

Girls Dress Shoes against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Dress Shoes is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Girls Dress Shoes market on Amazon at a glance

Shoppers on Amazon United States searched for Girls Dress Shoes 3.2M times last year and spent an estimated $152K. The top 5 brands take 58% of clicks. Demand peaks in Aug–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.

Searches, last 12 months
3.2M
Growth, 90 days vs prior 90
-19.0%
Conversion, latest week
0.2%
Market size, estimated
$152Ka year
Peak month
December2.3× the quietest month
Top search term
girls dress shoes971K searches a year

02 · Price

A sale here is worth $23.47.

Listings sell for $23.47 on average, from $6.32 to $69.63. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $23.47 that is $0 to $2K a year per listing.

Average price
$23.47inside the $15 to $100 sweet spot
Price range
$6.32–$69.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
10.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #124 within Shoes. It carries 2,331 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#124in Shoes
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
2,331per listing
Listings tracked
163

04 · Newcomers

8 of last year's 57 launches cleared the first-year sales bar.

57 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
57
Successful launches
8Amazon's first-year sales bar
Average brand age
43 months

Products

Top Girls Dress Shoes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

41 falling

Sellers

65

Top-5 brand share

58%

Top 20: 91%

Top-5 click share

15%

Top 20: 36%

Open market

37%

  • Brand 122%
  • Brand 220%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Girls Dress Shoes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KPrime Day '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Girls Dress Shoes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • girls dress shoes971K/yr
  • girls footwear298K/yr
  • girls flats307K/yr
  • dress shoes for girls335K/yr
  • white shoes for girls189K/yr
  • girls white sneakers140K/yr
  • girl dress shoes147K/yr
  • shoes for teen girls128K/yr
  • girls white shoes78K/yr
  • zapatos de vestir para nias56K/yr

Reviews and returns

What reviews say buyers love and hate about Girls Dress Shoes

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
10.0%of orders come back
“Run Large”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Girls Dress Shoes questions

Answered from the same tracked data.