Girls Dress Coats
FailDemand is soft, at -76.6% this quarter, so Girls Dress Coats is a Fail.
- Flapen Score
- 35 / 100Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 4535
- Market size
- $33K/yr218K searches / yr
- 90-day growth
- -76.6%search demand this quarter
- Competition
- 31%top-5 click share · 19 brands · 24 sellers
Flapen Score
Girls Dress Coats against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Dress Coats is stronger. Inside it, weaker.
Market
The Girls Dress Coats market on Amazon at a glance
Shoppers on Amazon United States searched for Girls Dress Coats 218K times last year and spent an estimated $33K. The top 5 brands take 81% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -76.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.
- Searches, last 12 months
- 218K
- Growth, 90 days vs prior 90
- -76.6%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $33Ka year
- Peak month
- December33.4× the quietest month
- Top search term
- girls trench coat22K searches a year
02 · Price
A sale here is worth $32.71.
Listings sell for $32.71 on average, from $15.00 to $59.02. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $32.71 that is $0 to $3K a year per listing.
- Average price
- $32.71inside the $15 to $100 sweet spot
- Price range
- $15.00–$59.02
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 11.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.0% of listings are out of stock. The average listing ranks #53 within Jackets & Coats. It carries 750 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 24.0%
- Average rank
- #53in Jackets & Coats
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 750per listing
- Listings tracked
- 72
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Girls Dress Coats products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Betusline Little Girls Khaki Hooded Trench Coat Button Up Jacket Hoodie Khaki 9-10 Years = Tag 150
- Price
- $28.08
- Rating
- 4.6/5
- Reviews
- 1,293
- Age
- 8y ago

Betusline Girls Hoodie Trench Coat Single Breasted Hoodie Windbreaker Jacket Dress Outerwear for Girl Black 2-3T = Tag 100
- Price
- $26.39
- Rating
- 4.6/5
- Reviews
- 1,293
- Age
- 2y ago

Betusline Girls Trench Coat Double Breasted Classic Lapel Belted Windproof Overcoat Outwear 2#Khaki 4-5T = Tag 120
- Price
- $33.10
- Rating
- 4.4/5
- Reviews
- 163
- Age
- 4y ago

Betusline Girls Dress Coat with Hood Kids Button Trench Coats Fall Winter Outerwear Peacoat with Pockets 3# Khaki 3-4T
- Price
- $34.08
- Rating
- 4.5/5
- Reviews
- 325
- Age
- 3y ago

SOLY HUX Toddler Girls Double Breasted Long Sleeve Trench Coat Teddy Lined Outerwear Winter Pea Coats Solid Khaki 6Y
- Price
- $29.86
- Rating
- 3.9/5
- Reviews
- 130
- Age
- 1y ago
Trending
estimated 90-day click momentum
Betusline Girls Dress Coat Kids Hoodie Trench Coats Overcoat Fall Winter Outerwear Peacoat 3# White 9-10 Years
- Price
- $33.28
- Rating
- 4.5/5
- Reviews
- 325
- Age
- 2y ago

Betusline Girls Dress Coat Kids Hoodie Trench Coats Overcoat Fall Winter Outerwear Peacoat 3# Light Pink 6-7 Years
- Price
- $35.13
- Rating
- 4.5/5
- Reviews
- 325
- Age
- 1y ago

Betusline Girls Rain Jackets Lightweight Waterproof Hooded Trench Coat Windbreaker Raincoats for Girls Waterproof-Khaki 2-3T
- Price
- $31.53
- Rating
- 4.6/5
- Reviews
- 336
- Age
- 3y ago

Yekaty Girls Cardigan White Cardigan for Girls Jackets Size 7-8 Open Front Button Closure Bolero Sweater Back to School Outfit
- Price
- $15.55
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 1y ago

Betusline Girls Trench Coat Double Breasted Classic Lapel Belted Windproof Overcoat Outwear 2# Navy 4-5T
- Price
- $33.43
- Rating
- 4.4/5
- Reviews
- 163
- Age
- 2y ago
Newest
by launch date
Jofemuho Girls Trench Coat Hooded Waterproof rain jacket Outerwear 7-8 Years
- Price
- $26.16
- Rating
- 4.8/5
- Reviews
- 32
- Age
- 10mo ago

GRACE KARIN Girls Dress Coat Wool Peacoat with Lapel Pockets Winter Warm Long Jacket for Kids Pink Size 10
- Price
- $36.87
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 12mo ago

Yekaty Girls Cardigan White Cardigan for Girls Jackets Size 7-8 Open Front Button Closure Bolero Sweater Back to School Outfit
- Price
- $15.55
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 1y ago

SANGTREE Girls Waterproof Trench Coat Hooded Rain Jackets Lightweight Rain Coats For Girls Khaki 2-3T = Tag 100
- Price
- $27.94
- Rating
- 4.4/5
- Reviews
- 44
- Age
- 1y ago

SOLY HUX Toddler Girls Double Breasted Long Sleeve Trench Coat Teddy Lined Outerwear Winter Pea Coats Solid Khaki 6Y
- Price
- $29.86
- Rating
- 3.9/5
- Reviews
- 130
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 31% of clicks, no more. An open shelf where new products get seen.
Brands
19 falling
Sellers
24
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
31%
Top 20: 61%
Open market
16%
- Betusline59%
- GRACE KARIN7%
- Haloumoning6%
- SOLY HUX6%
- Yekaty3%
- Lilax2%
- Open — no brand owns it (13 brands, 16%)
Demand
Girls Dress Coats search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 33.4×
Search terms
Top Girls Dress Coats search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- girls trench coat22K/yr
- girls dress coat46K/yr
- girls peacoat45K/yr
- girls dress jacket11K/yr
- dress coat for girls7K/yr
- girls dress coats13K/yr
- trench coat for girls6K/yr
- kids trench coat girls6K/yr
- girl dress coat6K/yr
- girls pea coat11K/yr
Reviews and returns
What reviews say buyers love and hate about Girls Dress Coats
We read the reviews and the return reasons for every product selling here.
“Not waterproof”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Girls Dress Coats questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









