Is girls columbia fleece jacket profitable to sell on Amazon United States?

The niche generates $14K/yr across 126 tracked products. 6 of 57 products launched in the last 360 days are still selling. 90-day search growth is -46.9%. Flapen's verdict: Skip it (39/100).

How competitive is the girls columbia fleece jacket niche?

38 brands and 74 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in girls columbia fleece jacket?

Top complaints mined from reviews: Thin, Zipper Quality, Thickness. The return rate is 8.0% — above our launch gate.

When does demand for girls columbia fleece jacket peak?

Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 8.7× the quietest.

What does it cost to enter the girls columbia fleece jacket niche?

Listings span $11.32–$61.37; the average listing price is $25.42 (sweet spot $15–$100). The average incumbent carries 2,177 reviews — the moat a new listing must climb.

Girls Columbia Fleece Jacket

Skip it

Soft demand (-46.9% this quarter) — this niche doesn't clear our bar today.

Competition

Incredible19%

top-5 click share — an open shelf

Avg price

Incredible$25.42

avg listing price — sweet spot $15–$100

Price range

Great$11.32–$61.37

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great50%

top-5 brand share — no brand owns this niche

Review moat

Okay2,177.19

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad8.0%

return rate — above 5% kills the launch gate

Market size

Bad$14K

$14K/yr · 313K searches

Growth

Bad-46.9%

90-day search growth — must beat 0% to launch

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Signals High Returns

Is girls columbia fleece jacket profitable on Amazon?

According to Flapen's Amazon United States niche tracking, girls columbia fleece jacket is a $14K/yr Amazon United States market (313K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

girls columbia fleece jacket market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: $32K–$38K; units × avg price
Conversion rate: 0.2%
Avg BSR: #657
Page quality: 0%
Prime: 100%
Sponsored: 76%
Out of stock: 6.6%
Avg brand age: 39 months
Avg seller age: 156 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

38 rising

Sellers

Top-5 brand share

50%

Top 20: 90%

Top-5 click share

19%

Top 20: 43%

Open market

45%

Columbia27%
Amazon Essentials6%
Spyder6%
Reebok6%
Haloumoning5%
Eddie Bauer5%

girls columbia fleece jacket demand & seasonality

Weekly Amazon search volume, last 104 weeks — -46.9% search growth over the last 90 days.

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 8.7×

Open Trend

Top girls columbia fleece jacket search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

girls lightweight jacket50K/yr -14.8%0.2% conv.
columbia girls jacket28K/yr -60.2%0.2% conv.
girls columbia jacket49K/yr -72.6%0.3% conv.
chaqueta para nia15K/yr -39.1%0.0% conv.
chaqueta nia12K/yr -16.7%0.0% conv.
chaquetas para nias16K/yr -27.8%0.1% conv.
columbia jacket girls34K/yr -63.0%0.1% conv.
jacket for girls 10-1215K/yr -48.3%0.0% conv.
girls jacket size 612K/yr -33.8%0.2% conv.
girls jacket size 815K/yr -52.3%0.3% conv.

All search terms

Top girls columbia fleece jacket products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Columbia Baby Girls Benton Springs Fleece Jacket Grape Gum Small

Columbia$25.184.8★19,528 rev

Columbia Youth Girls Fire Side Sherpa Full Zip Columbia Grey XX-Small

Columbia$32.304.8★1,200 rev

Columbia Youth Girls Switchback II Rain Jacket Lavender Pearl Medium

Columbia$30.324.4★49 rev

WELAKEN Jacket for Girls Kids & Toddler Girls Heart Rain II Little GirlsWaterproof

WELAKEN$22.484.7★1,981 rev

Spyder Girls Windbreaker Jacket - Lightweight Insulated Water and Wind Resistant Jackets for Girls Zip Up Kids Outerwear Coat Size 5-6 Ash Blue

Spyder$22.544.7★50 rev

Newest

by launch date

Haloumoning Girls Hooded Jacket Kids Lightweight Color Block Sun Protection Jackets 5-14 Years

Haloumoning$16.4830 rev

5mo ago

Columbia Youth Girls Switchback II Rain Jacket Lavender Pearl Medium

Columbia$30.3249 rev

6mo ago

Columbia Youth Girls Switchback II Rain Jacket Lavender Pearl Large

Columbia$28.9949 rev

6mo ago

The Childrens Place girls Basic Denim Jacket Azure Wash Medium US

The Children's Place$18.8013,202 rev

8mo ago

Spyder Girls Windbreaker Jacket - Lightweight Insulated Water and Wind Resistant Jackets for Girls Zip Up Kids Outerwear Coat Size 5-6 Ash Blue

Spyder$22.5450 rev

9mo ago

What reviews say buyers love and hate about girls columbia fleece jacket

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“No complaints”

Size-Overall16%

“Great fit”

Warmth9%

“It kept my daughter warm”

Weight Light7%

“Nice lightweight jacket”

Color6%

“the color is lovely”

Comfort-Overall5%

“Super comfortable”

Soft Feel4%

“The material is very soft and warm”

Weather Proof3%

“Perfect for layering or spring/fall weather”

Advertised Vs Actual Product3%

“Like it”

Material Quality2%

“The material feels durable”

What buyers complain about

Thin9%

“Too thin”

Zipper Quality9%

“Zipper fell off”

Thickness8%

“I thought it would be thicker and warmer”

Stitch/Finish/Polish6%

“The outter material is either of low quality or the stitching is faulty”

Size-Overall5%

“Great buy just too short”

Value For Money3%

“It feels really cheap for the price”

Color2%

“the light color shows dirt fast”

Strength2%

“It was flimsy”

Sleeve Fit2%

“Sleeves too long”

Material Quality2%

“The outter material is either of low quality or the stitching is faulty”

Top return reasons

Size-Overall65%

Sleeve Fit6%

Thin5%

Material Quality3%

Chest Fit3%

Color3%

Advertised Vs Actual Product2%

Length2%

Shoulder Fit1%

Value For Money1%

Common girls columbia fleece jacket questions

Is girls columbia fleece jacket profitable to sell on Amazon United States?: The niche generates $14K/yr across 126 tracked products. 6 of 57 products launched in the last 360 days are still selling. 90-day search growth is -46.9%. Flapen's verdict: Skip it (39/100).
How competitive is the girls columbia fleece jacket niche?: 38 brands and 74 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in girls columbia fleece jacket?: Top complaints mined from reviews: Thin, Zipper Quality, Thickness. The return rate is 8.0% — above our launch gate.
When does demand for girls columbia fleece jacket peak?: Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 8.7× the quietest.
What does it cost to enter the girls columbia fleece jacket niche?: Listings span $11.32–$61.37; the average listing price is $25.42 (sweet spot $15–$100). The average incumbent carries 2,177 reviews — the moat a new listing must climb.