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Girls Camo Shirt

Fail

Shoppers spend an estimated $53K a year here, so Girls Camo Shirt is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$53K/yr369K searches / yr
90-day growth
+18.0%search demand this quarter
Competition
31%top-5 click share · 17 brands · 19 sellers

Flapen Score

Girls Camo Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Camo Shirt is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Girls Camo Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Girls Camo Shirt 369K times last year and spent an estimated $53K. The top 5 brands take 82% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 369K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months
369K
Growth, 90 days vs prior 90
+18.0%
Conversion, latest week
1.0%
Market size, estimated
$53Ka year
Peak month
October7.4× the quietest month
Top search term
girls camo shirt82K searches a year

02 · Price

A sale here is worth $14.02.

Listings sell for $14.02 on average, from $6.57 to $31.17. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $14.02 that is $0 to $1K a year per listing.

Average price
$14.02under the $15 to $100 sweet spot
Price range
$6.57–$31.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
6.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #399 within Clothing Sets. It carries 241 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
8.8%
Average rank
#399in Clothing Sets
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
241per listing
Listings tracked
66

04 · Newcomers

0 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
28
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Girls Camo Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

17 rising

Sellers

19

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

31%

Top 20: 66%

Open market

12%

  • Brand 144%
  • Brand 217%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (11 brands, 12%)

Demand

Girls Camo Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 7.4×

Search terms

Top Girls Camo Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • girls camo shirt82K/yr
  • camo shirt girls47K/yr
  • girls camo outfit44K/yr
  • girls camo51K/yr
  • camo girls14K/yr
  • girl camo shirt14K/yr
  • camo shirt for girls13K/yr
  • camo shirts for girls11K/yr
  • camo for girls15K/yr
  • camo girls shirt10K/yr

Reviews and returns

What reviews say buyers love and hate about Girls Camo Shirt

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Size-Overall”
22%of negative reviews mention “Size-Overall”
6.3%of orders come back
“still very narrow fit”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Girls Camo Shirt questions

Answered from the same tracked data.