Is girls black leotard profitable to sell on Amazon United States?

The niche generates $37K/yr across 115 tracked products. 2 of 22 products launched in the last 360 days are still selling. 90-day search growth is +12.9%. Flapen's verdict: Skip it (46/100).

How competitive is the girls black leotard niche?

49 brands and 69 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 53% of demand.

What do buyers complain about in girls black leotard?

Top complaints mined from reviews: Size-Overall, Thickness, Stretchability/Expandability/Elasticity. The return rate is 7.2% — above our launch gate.

When does demand for girls black leotard peak?

Demand peaks in Aug–Sep; the busiest month runs 3.7× the quietest.

What does it cost to enter the girls black leotard niche?

Listings span $6.53–$38.80; the average listing price is $15.83 (sweet spot $15–$100). The average incumbent carries 1,449 reviews — the moat a new listing must climb.

Girls Black Leotard

Skip it

A small market ($37K/yr) — this niche doesn't clear our bar today.

Competition

Great22%

top-5 click share — an open shelf

Brand share

Great53%

top-5 brand share — no brand owns this niche

Avg price

Great$15.83

avg listing price — sweet spot $15–$100

Price range

Good$6.53–$38.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,449.3

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+12.9%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad7.2%

return rate — above 5% kills the launch gate

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$37K

$37K/yr · 176K searches

Signals No Dominant Brand High Returns

Is girls black leotard profitable on Amazon?

According to Flapen's Amazon United States niche tracking, girls black leotard is a $37K/yr Amazon United States market (176K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 46/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

girls black leotard market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $40K–$47K; units × avg price
Conversion rate: 1.3%
Avg BSR: #518
Page quality: 0%
Prime: 98%
Sponsored: 91%
Out of stock: 1.1%
Avg brand age: 36 months
Avg seller age: 167 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

Brands

49 falling

Sellers

Top-5 brand share

53%

Top 20: 84%

Top-5 click share

22%

Top 20: 48%

Open market

43%

Stelle20%
Capezio11%
Haloumoning11%
Dancecore6%
MdnMd5%
DIPUG4%

girls black leotard demand & seasonality

Weekly Amazon search volume, last 104 weeks — +12.9% search growth over the last 90 days.

Peak months: Aug, Sep · busiest ÷ quietest = 3.7×

Open Trend

Top girls black leotard search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

dance outfits55K/yr +6.8%0.1% conv.
black leotard for girls 14-1641K/yr +18.1%2.7% conv.
dancewear for girls17K/yr +29.8%0.1% conv.
toddler black leotard19K/yr +34.5%3.3% conv.
girls dance outfits16K/yr +4.0%0.1% conv.
black toddler leotard11K/yr +17.7%2.3% conv.
dance outfit for girls8K/yr +2.6%0.1% conv.
jazz outfit for girls dance9K/yr -2.2%0.3% conv.
black leotard ballet girls2K/yr +2.1%0.4% conv.

All search terms

Top girls black leotard products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Stelle Black Leotard for Girls Ballet Dance Outfits With Short Sleeve Round Neck Gymnastics Unitards(Black 12-14Y)

Stelle$15.044.8★242 rev

Haloumoning Girls 2 Piece Outfits Athletic Color Block Training Bra and High Waisted Shorts Clothing Sets 5-14Y

Haloumoning$19.004.8★68 rev

Capezio girls Team Basic Short Sleeve athletic leotards Black 12 14 US

Capezio$14.944.6★9,826 rev

Dancecore Girls Activewear Set - Camisole Top & Shorts for Dance Gymnastics Yoga (Hot Pink) (8-10)

Dancecore$21.273.8★74 rev

Stelle Leotard for Girls Black Ballet Dance Leotard Gymnastics Outfits with Bow Back (Toddler/Little/Big Kids) (Black 4-5 Years)

Stelle$14.064.8★4,176 rev

Newest

by launch date

Haloumoning Girls 2 Piece Outfits Athletic Color Block Training Bra and High Waisted Shorts Clothing Sets 5-14Y

Haloumoning$19.0068 rev

4mo ago

Haloumoning Girls 2 Piece Outfits Kids Athletic Short Sleeve T-Shirts and Shorts Summer Gym Clothing Sets 5-14 Years

Haloumoning$13.7564 rev

7mo ago

iMucci Leotards for Girls Black Leotard for Girls Ballet Leotard Dance Gymnastics Leotards for Toddler Short Sleeve Bodysuit 2-14 Years

iMucci$9.8361 rev

9mo ago

Funnycokid Ballet Leotard for Girls Dance Leotards with Skirt 6Y Ruffle Sleeve Ballerina Outfit Size 6

Funnycokid$13.77176 rev

11mo ago

Zaclotre Girls Ballet Leotards Dance Hollow Back Sleeveless One Piece Tank Kids Dance Clothes Black 12-13Y

Zaclotre$14.30361 rev

1y ago

What reviews say buyers love and hate about girls black leotard

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall29%

“fit as expected”

Quality-Overall15%

“These really are great quality from my daughters dance”

Comfort-Overall9%

“So Comfortable”

Material Quality5%

“Soft material”

Stretchability/Expandability/Elasticity4%

“Soft and stretchy”

Color4%

“The color is so cute”

Soft Feel4%

“Its very soft”

Exercise/Sports Suitability4%

“Great for sports and athletic events”

Value For Money3%

“Worth it”

Advertised Vs Actual Product2%

“Exactly as described”

What buyers complain about

Size-Overall36%

“Too big”

Thickness4%

“it was also really thick”

Stretchability/Expandability/Elasticity3%

“they are too tight in certain places they should be more stretchy”

Quality-Overall3%

“a bit cheaply made”

Stitch/Finish/Polish3%

“The stitching quality is not adequate — the seam is coming undone”

Exercise/Sports Suitability2%

“the fitting in the booty area could be nicer its right in weird sports”

Material Quality2%

“The material is insane for the price”

Durability2%

“it durability is storng”

Product Condition1%

“These came worn”

Pilling/Linting1%

“Pilled after one wash”

Top return reasons

Size-Overall58%

Length10%

Waist Fit6%

Color5%

Material Quality3%

Advertised Vs Actual Product2%

Chest Fit2%

Shape/Style1%

Thigh Fit1%

Thin1%

Common girls black leotard questions

Is girls black leotard profitable to sell on Amazon United States?: The niche generates $37K/yr across 115 tracked products. 2 of 22 products launched in the last 360 days are still selling. 90-day search growth is +12.9%. Flapen's verdict: Skip it (46/100).
How competitive is the girls black leotard niche?: 49 brands and 69 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 53% of demand.
What do buyers complain about in girls black leotard?: Top complaints mined from reviews: Size-Overall, Thickness, Stretchability/Expandability/Elasticity. The return rate is 7.2% — above our launch gate.
When does demand for girls black leotard peak?: Demand peaks in Aug–Sep; the busiest month runs 3.7× the quietest.
What does it cost to enter the girls black leotard niche?: Listings span $6.53–$38.80; the average listing price is $15.83 (sweet spot $15–$100). The average incumbent carries 1,449 reviews — the moat a new listing must climb.