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Girls Bermuda Shorts

Maybe

The top 5 products take only 11% of clicks. But buyers convert on only 0.6% of searches, so Girls Bermuda Shorts is a Maybe.

Flapen Score
60
60 / 100
Top 5% of 16,930 Clothing, Shoes & Jewelry niches · +15 vs the category median of 45
Market size
$38K/yr221K searches / yr
90-day growth
+111.2%search demand this quarter
Competition
11%top-5 click share · 49 brands · 52 sellers

Flapen Score

Girls Bermuda Shorts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girls Bermuda Shorts is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Girls Bermuda Shorts market on Amazon at a glance

Shoppers on Amazon United States searched for Girls Bermuda Shorts 221K times last year and spent an estimated $38K. The top 5 brands take 57% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul–Aug. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +111.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months
221K
Growth, 90 days vs prior 90
+111.2%
Conversion, latest week
0.6%
Market size, estimated
$38Ka year
Peak month
June13.2× the quietest month
Top search term
girls bermuda shorts55K searches a year

02 · Price

A sale here is worth $27.69.

Listings sell for $27.69 on average, from $4.12 to $46.63. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $27.69 that is $0 to $3K a year per listing.

Average price
$27.69inside the $15 to $100 sweet spot
Price range
$4.12–$46.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #347 within Active. It carries 676 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
98%
Out of stock, average day
6.5%
Average rank
#347in Active
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
676per listing
Listings tracked
214

04 · Newcomers

Amazon counts 11 of last year's 136 launches as successful.

136 products launched here in the last 12 months. Amazon counts 11 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
136
Successful launches
11Amazon's first-year sales bar
Average brand age
34 months

Products

Top Girls Bermuda Shorts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 11% of clicks. An open shelf where new products get seen.

$0$380$760$1K$2K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

49 rising

Sellers

52

Top-5 brand share

57%

Top 20: 85%

Top-5 click share

11%

Top 20: 31%

Open market

40%

  • The Children's Place18%
  • YooAurvox15%
  • LessonZoo11%
  • Amazon Essentials10%
  • JOCMIC4%
  • StyleSavvy3%

Demand

Girls Bermuda Shorts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 13.2×

Search terms

Top Girls Bermuda Shorts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • girls bermuda shorts55K/yr
  • girls long shorts35K/yr
  • bermuda shorts for girls32K/yr
  • long shorts for girls32K/yr
  • girls knee length shorts19K/yr
  • girls bermuda shorts size 10-1215K/yr
  • girls bermuda shorts size 14-1614K/yr
  • knee length shorts for girls13K/yr
  • girls long shorts size 10-127K/yr

Reviews and returns

What reviews say buyers love and hate about Girls Bermuda Shorts

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall25%−0.18

These run small

size down

Run big

Thickness7%−0.02

has a thin feel

That said, the material feels thinner than I expected and not as durable as Id like for active kids

They are thick

Length3%−0.02

What I didn't take into account was the length

Too long

They seemed shorter than Bermuda shorts

Advertised Vs Actual Product2%−0.02

Looks are deceiving

These were nothing like advertised

not exactly the way its shown in pictures

Thin2%−0.03

Thin material

very thin material

She is very thin

Love

Size-Overall18%−0.18

Fits great as described

an easy fit

Amazing fit

Comfort-Overall11%+0.89

They are comfortable

very comfortable to use

They are comfortable to wear

Quality-Overall9%+1.07

are well made

Good quality and perfect for summer

Adorable, good quality

Soft Feel7%

Comfy and soft

soft fabric

Super soft and stretchy

Color7%+0.12

Colors are accurate

the colors are pretty

Color is good

Return

3.8% Return rate 86% Fixable by listing

Size-Overall61%▇▇████

These run small

size down

Run big

Waist Fit11%████▇▇
Length7%▇▆▇██▇

What I didn't take into account was the length

Too long

They seemed shorter than Bermuda shorts

Material Quality4%█▆▆▆▆▅

Theyre made of thay super synthetic polyester fabric that feels like a tent

Material too thin

Scratchy polyester

Thigh Fit3%▄█▇▇▇█

FAQ

Common Girls Bermuda Shorts questions

Answered from the same tracked data.