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Girl Scout Costume

Fail

An estimated 12.0% of orders come back, so Girl Scout Costume is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$37K/yr107K searches / yr
90-day growth
-31.8%search demand this quarter
Competition
28%top-5 click share · 42 brands · 59 sellers

Flapen Score

Girl Scout Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Girl Scout Costume is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Girl Scout Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Girl Scout Costume 107K times last year and spent an estimated $37K. The top 5 brands take 37% of clicks. Demand peaks in Oct–Nov. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -31.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-31.8%
Conversion, latest week
1.8%
Market size, estimated
$37Ka year
Peak month
October51.9× the quietest month
Top search term
girl scout costume68K searches a year

02 · Price

A sale here is worth $19.97.

Listings sell for $19.97 on average, from $5.15 to $51.17. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.97 that is $0 to $2K a year per listing.

Average price
$19.97inside the $15 to $100 sweet spot
Price range
$5.15–$51.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
12.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 22.8% of listings are out of stock. The average listing ranks #17,304 within Accessory Sets. It carries 2,889 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
98%
Out of stock, average day
22.8%
Average rank
#17,304in Accessory Sets
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
2,889per listing
Listings tracked
56

04 · Newcomers

0 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
16
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Girl Scout Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

42 rising

Sellers

59

Top-5 brand share

37%

Top 20: 85%

Top-5 click share

28%

Top 20: 77%

Open market

58%

  • Brand 110%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Girl Scout Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 51.9×

Search terms

Top Girl Scout Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • girl scout costume68K/yr
  • girl scout uniform6K/yr
  • girl scout outfit4K/yr
  • girl scout costume women23K/yr
  • sexy girl scout costume4K/yr
  • girl scout halloween costume3K/yr

Reviews and returns

What reviews say buyers love and hate about Girl Scout Costume

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
30%of negative reviews mention “Size-Overall”
12.0%of orders come back
“Size down”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Girl Scout Costume questions

Answered from the same tracked data.