Gingham Swimsuit Women
Worth a lookShows a fragmented shelf (top 5 take 16% of clicks), but high returns (13.0%) keeps it on the watch list.
Competition
Incredible16%top-5 click share — an open shelf
Avg price
Incredible$30.45avg listing price — sweet spot $15–$100
Price range
Incredible$15.12–$42.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great346avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+54.0%90-day search growth — must beat 0% to launch
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Market size
Bad$38K$38K/yr · 600K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Returns
Bad13.0%return rate — above 5% kills the launch gate
Is gingham swimsuit women profitable on Amazon?
According to Flapen's Amazon United States niche tracking, gingham swimsuit women is a $38K/yr Amazon United States market (600K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Mar–Jun–Jul. Verdict: Worth a look — 53/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
gingham swimsuit women market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $46K–$61K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #706
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 85%
- Out of stock
- 5.1%
- Avg brand age
- 27 months
- Avg seller age
- 158 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.Brands
27 falling
Sellers
35
Top-5 brand share
76%
Top 20: 97%
Top-5 click share
16%
Top 20: 37%
Open market
22%
- ZAFUL28%
- seamoly26%
- Herseas9%
- Blooming Jelly9%
- MakeMeChic4%
- BEAUDRM2%
gingham swimsuit women demand & seasonality
Weekly Amazon search volume, last 55 weeks — +54.0% search growth over the last 90 days.Peak months: Mar, Jun, Jul · busiest ÷ quietest = 19.7×
Top gingham swimsuit women search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- gingham bikini80K/yr
- red gingham bikini44K/yr
- gingham swimsuit48K/yr
- seamolly65K/yr
- gingham swimsuit women43K/yr
- sea molly bikini77K/yr
- gingham bathing suit women29K/yr
- plaid bikini31K/yr
- sea molly52K/yr
- red gingham swimsuit women16K/yr
Top gingham swimsuit women products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
seamoly Womens Bikini Sets Sexy High Cut Triangle Thong Two-Piece Bathing Suit Tie Back Padded Cute Swimsuit Red Gingham S
seamoly$30.944.1★288 rev
seamoly Womens String Bikini Sets Bowknot Triangle High Cut Thong Open Back Bathing Suit 2 Piece Swimsuits Blue Gingham S
seamoly$31.884.1★288 rev
ZAFUL Women High Cut Bikini Sets String Sexy Swimsuit Two Piece Underwire Bathing Suit Brazilian Cheeky Cut Out Cute Swimwear Gingham Blue M
ZAFUL$30.924.1★732 rev
ZAFUL Navy Underwire Bikini Womens Gingham Bikini Sets High Waisted Underwire Swimsuits Full Coverage Two Piece Swimwear Plaid Bathing Suit M
ZAFUL$34.464.0★95 rev
Blooming Jelly Womens High Waisted Bikini Sets Tummy Control Bathing Suit Two Piece Swim Suit 2026 Retro Swimsuit(Red White Plaid Medium)
Blooming Jelly$34.014.4★1,577 rev
Newest
by launch date
Herseas Womens One Piece Swimsuits Tummy Control 2026 Summer Ruffled Swim Suits Supportive Knotted Front Sweetheart Neck Bathing Suit Teens Beach Vacation Clothes Red Gingham Medium
Herseas$30.1164 rev
Hanna Nikole Women High Waisted Bikini Sets Ruffle 2 Piece Bathing Suit 2026 Sexy Retro Swimsuits Beachwear Red White Plaid M
Hanna Nikole$32.73148 rev
ZAFUL Navy Underwire Bikini Womens Gingham Bikini Sets High Waisted Underwire Swimsuits Full Coverage Two Piece Swimwear Plaid Bathing Suit M
ZAFUL$34.4695 rev
Herseas Womens High Cut One Piece Swimsuit Ruffled Trim Wire Free Adjustable Lace Up Straps Tummy Control Gingham Retro Bathing Suits Modest Resort Beachwear Brown Checkerboard Medium
Herseas$29.95265 rev
ZAFUL Tankini Swimsuits for Women V Neck Textured Knot Tie Ruffle Trim Bikini Swimsuit Tie Side 2 Pieces Bathing Suit (2-Gingham Red M)
ZAFUL$32.135 rev
Trending
90-day click momentumHerseas Womens One Piece Swimsuits Tummy Control 2026 Summer Ruffled Swim Suits Supportive Knotted Front Sweetheart Neck Bathing Suit Teens Beach Vacation Clothes Red Gingham Medium
Herseas$30.114.2★
ZAFUL Womens High Waisted Bikini Sets Textured 2 Piece 2026 Bathing Suit Swim Suits Cheeky High Waisted High Leg Bikini Swimsuit Red Gingham S
ZAFUL$28.313.9★
ZAFUL Navy Underwire Bikini Womens Gingham Bikini Sets High Waisted Underwire Swimsuits Full Coverage Two Piece Swimwear Plaid Bathing Suit M
ZAFUL$34.464.0★
ZAFUL Women High Cut Bikini Sets String Sexy Swimsuit Two Piece Underwire Bathing Suit Brazilian Cheeky Cut Out Cute Swimwear Gingham Red M
ZAFUL$32.354.1★
ZAFUL Red Womens Gingham Bikini Shorts Sets Bow Halter Triangle Y2K Bikini Two Piece Bathing Suit Shorts Plaid Boyshort Swimsuits for Vacation S
ZAFUL$28.714.2★
What reviews say buyers love and hate about gingham swimsuit women
What buyers praise and complain about, mined from review topics.What buyers love
“Flattering fit”
“Good quality”
“its comfortable”
“super flattering”
“Good material”
“Cute color”
“So worth it”
“is adjustable to an extent”
“The material is not only soft”
“stretchy”
What buyers complain about
“It was too big”
“I didn't live the yellow”
“no support for large breasts”
“Beyond poor quality, it looks and feels so, so cheap”
“didnt feel comfortable in it”
“I realized the bottoms were not flattering”
“felt thinner as well as had a smaller cheaper feel to the waist band”
“we didnt change the tie length as the bottoms were bothersome around her midsection”
“Straps wont stay tied”
“had no stretch”
Top return reasons
Common gingham swimsuit women questions
- Is gingham swimsuit women profitable to sell on Amazon United States?
- The niche generates $38K/yr across 140 tracked products. 17 of 79 products launched in the last 360 days are still selling. 90-day search growth is +54.0%. Flapen's verdict: Worth a look (53/100).
- How competitive is the gingham swimsuit women niche?
- 27 brands and 35 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 76% of demand.
- What do buyers complain about in gingham swimsuit women?
- Top complaints mined from reviews: Size-Overall, Color, Chest Fit. The return rate is 13.0% — above our launch gate.
- When does demand for gingham swimsuit women peak?
- Demand peaks in Mar–Jun–Jul; the busiest month runs 19.7× the quietest.
- What does it cost to enter the gingham swimsuit women niche?
- Listings span $15.12–$42.77; the average listing price is $30.45 (sweet spot $15–$100). The average incumbent carries 346 reviews — the moat a new listing must climb.