Is Gingham Skirt profitable to sell on Amazon United States?

Flapen scores Gingham Skirt 59 out of 100 on Amazon United States, a Maybe. Shoppers spend $74K a year across 38 tracked products. 9 of the 27 products launched in the last year cleared the first-year sales bar. Search demand grew +129.8% in the last 90 days.

How competitive is the Gingham Skirt niche on Amazon United States?

20 brands and 22 sellers compete in Gingham Skirt on Amazon United States. The top 5 Gingham Skirt products take 38% of clicks, and the top 5 brands take 67%.

What do buyers complain about in Gingham Skirt?

Gingham Skirt buyers on Amazon United States complain most about Size-Overall, Waist Fit, and Zipper Quality. An estimated 10.3% of orders come back, which is high.

When does demand for Gingham Skirt peak?

Search demand for Gingham Skirt on Amazon United States peaks in Jun–Jul–Oct, and the busiest month runs 13.7× the quietest.

What does it cost to enter the Gingham Skirt niche?

Gingham Skirt sells for $28.37 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $21.36 to $44.69. The average product has 192 reviews, the count a new listing must catch up to.

Gingham Skirt

Maybe

Search demand grew +129.8% this quarter. But buyers convert on only 0.3% of searches, so Gingham Skirt is a Maybe.

Filters Trending High Returns

Flapen Score: 59
59 / 100Top 7% of 16,930 Clothing, Shoes & Jewelry niches · +14 vs the category median of 45
Market size: $74K/yr903K searches / yr
90-day growth: +129.8%search demand this quarter
Competition: 38%top-5 click share · 20 brands · 22 sellers

Flapen Score

Gingham Skirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gingham Skirt is stronger. Inside it, weaker.

59Maybe

This niche Category average

See the method

Market

The Gingham Skirt market on Amazon at a glance

Shoppers on Amazon United States searched for Gingham Skirt 903K times last year and spent an estimated $74K. The top 5 brands take 67% of clicks. Demand peaks in Jun–Jul–Oct. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 903K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +129.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months: 903K
Growth, 90 days vs prior 90: +129.8%
Conversion, latest week: 0.3%
Market size, estimated: $74Ka year
Peak month: October13.7× the quietest month
Top search term: mansy womens gingham plaid maxi skirt - high waist flare pleated swing long skirt for holiday navy-s64K searches a year

02 · Price

A sale here is worth $28.37.

Listings sell for $28.37 on average, from $21.36 to $44.69. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $28.37 that is $0 to $3K a year per listing.

Average price: $28.37inside the $15 to $100 sweet spot
Price range: $21.36–$44.69
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–3K
Units per listing a year: 0–100
Revenue per listing a year: $0–$3K
Returns: 10.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #9,808 within Skirts. It carries 192 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings: 95%
Prime listings: 100%
Out of stock, average day: 2.4%
Average rank: #9,808in Skirts
Average rating: 4.15 starsAmazon United States average 4.42 stars
Average reviews: 192per listing
Listings tracked: 38

04 · Newcomers

9 of last year's 27 launches cleared the first-year sales bar.

27 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for -41 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 27
Successful launches: 9Amazon's first-year sales bar
Average brand age: -41 months

Products

Top Gingham Skirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

20 falling

Sellers

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

38%

Top 20: 74%

Open market

28%

Brand 134%
Brand 214%
Brand 37%
Brand 47%
Brand 56%
Brand 65%

Demand

Gingham Skirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jun, Jul, Oct · busiest ÷ quietest = 13.7×

Search terms

Top Gingham Skirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

mansy womens gingham plaid maxi skirt - high waist flare pleated swing long skirt for holiday navy-s64K/yr >1,000%0.0% conv.
gingham skirt208K/yr +95.2%0.1% conv.
red gingham skirt79K/yr +275.0%0.1% conv.
gingham skirt women58K/yr +77.4%0.1% conv.
plaid maxi skirt93K/yr +17.5%0.0% conv.
gingham maxi skirt42K/yr +57.4%0.1% conv.
gingham skort27K/yr +284.6%0.0% conv.
long plaid skirt68K/yr -16.1%0.0% conv.
blue gingham skirt71K/yr +81.0%0.1% conv.
gingham midi skirt13K/yr +83.9%0.1% conv.