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63

Gingham Set Women

Worth a look

Shows demand growing +168.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 7Growth 97Conversion 3Competition 92Returns 13Price range 82Avg price 95Brand share 87Review moat 91Quality gap 95

Growth

Incredible+168.2%

90-day search growth — must beat 0% to launch

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Avg price

Incredible$31.15

avg listing price — sweet spot $15–$100

Competition

Great23%

top-5 click share — an open shelf

Review moat

Great181.75

avg incumbent reviews — the moat a new listing must climb

Brand share

Great48%

top-5 brand share — no brand owns this niche

Price range

Great$9.57–$43.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Bad8.4%

return rate — above 5% kills the launch gate

Market size

Bad$28K

$28K/yr · 391K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Is gingham set women profitable on Amazon?

According to Flapen's Amazon United States niche tracking, gingham set women is a $28K/yr Amazon United States market (391K searches/yr). The top 5 brands hold 48% of demand. Verdict: Worth a look — 63/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

gingham set women market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$23K–$31K
units × avg price
Conversion rate
0.2%
Avg BSR
#649
Page quality
0%
Prime
84%
Sponsored
90%
Out of stock
8.9%
Avg brand age
19 months
Avg seller age
179 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Brands

40 rising

Sellers

45

Top-5 brand share

48%

Top 20: 89%

Top-5 click share

23%

Top 20: 51%

Open market

47%

  • IDEALSANXUN16%
  • VAOYIU10%
  • Tanming8%
  • RANTAR7%
  • SOLY HUX7%
  • ROAONOCOMO5%

Top gingham set women search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • gingham set women84K/yr
  • womens gingham set25K/yr
  • gingham two piece set women30K/yr
  • gingham sets women 2 piece outfits27K/yr
  • gingham 2 piece set women19K/yr
  • gingham matching set women16K/yr
  • gingham short set14K/yr
  • plaid set26K/yr
  • gingham sets12K/yr
  • plaid sets women 2 piece outfits25K/yr
All search terms

Top gingham set women products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$5604%$1K6%$2K8%$2K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about gingham set women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“The pants fit great”

Comfort-Overall16%

“So comfortable”

Material Quality7%

“Nice material”

Color6%

“I love the pink”

Quality-Overall5%

“Good quality”

Shape/Style5%

“Stylish Set”

Weight Light3%

“The fabric feels lightweight”

Warmth2%

“love this for summer”

Advertised Vs Actual Product2%

“Exactly as pictured”

Breathability1%

“really good material and breathable”

What buyers complain about

Size-Overall30%

“Bit long”

Arm Fit6%

“only a little big in the arms”

Shrinkage Resistance3%

“It shrinks”

Color3%

“Also, its not yellow”

Waist Fit2%

“Fit was tight in the waist”

Chest Fit2%

“slightly smaller in the bust”

Material Quality2%

“And the material felt cheap”

Thickness2%

“these are on the thinner side”

Stretchability/Expandability/Elasticity2%

“does not stretch”

Product Condition2%

“Arrive used”

Top return reasons

Size-Overall57%
Waist Fit8%
Length6%
Material Quality5%
Chest Fit4%
Shape/Style3%
Color3%
Advertised Vs Actual Product2%
Hip Fit1%
Quality-Overall1%

Common gingham set women questions

Is gingham set women profitable to sell on Amazon United States?
The niche generates $28K/yr across 99 tracked products. 25 of 75 products launched in the last 360 days are still selling. 90-day search growth is +168.2%. Flapen's verdict: Worth a look (63/100).
How competitive is the gingham set women niche?
40 brands and 45 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in gingham set women?
Top complaints mined from reviews: Size-Overall, Arm Fit, Shrinkage Resistance. The return rate is 8.4% — above our launch gate.
What does it cost to enter the gingham set women niche?
Listings span $9.57–$43.09; the average listing price is $31.15 (sweet spot $15–$100). The average incumbent carries 182 reviews — the moat a new listing must climb.