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Gingerbread Costume Kids

Fail

An estimated 18.6% of orders come back, so Gingerbread Costume Kids is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$20K/yr82K searches / yr
90-day growth
-26.7%search demand this quarter
Competition
42%top-5 click share · 21 brands · 23 sellers

Flapen Score

Gingerbread Costume Kids against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gingerbread Costume Kids is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gingerbread Costume Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Gingerbread Costume Kids 82K times last year and spent an estimated $20K. The top 5 brands take 63% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -26.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-26.7%
Conversion, latest week
0.9%
Market size, estimated
$20Ka year
Top search term
gingerbread man costume kids14K searches a year

02 · Price

A sale here is worth $27.63.

Listings sell for $27.63 on average, from $17.38 to $45.44. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $27.63 that is $0 to $3K a year per listing.

Average price
$27.63inside the $15 to $100 sweet spot
Price range
$17.38–$45.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
18.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 17.5% of listings are out of stock. The average listing ranks #11,176 within Boys. It carries 103 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
97%
Out of stock, average day
17.5%
Average rank
#11,176in Boys
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
103per listing
Listings tracked
37

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Gingerbread Costume Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

23

Top-5 brand share

63%

Top 20: 99%

Top-5 click share

42%

Top 20: 85%

Open market

31%

  • Brand 128%
  • Brand 211%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Gingerbread Costume Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '26DecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 25.1× · 7 of 12 months tracked

Search terms

Top Gingerbread Costume Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gingerbread man costume kids14K/yr
  • gingerbread costume kids17K/yr
  • gingerbread girl costume8K/yr
  • kids gingerbread costume5K/yr
  • kids gingerbread man costume4K/yr
  • ginger bread costume kids4K/yr
  • gingerbread kids costume6K/yr
  • gingerbread onesie kids6K/yr
  • gingerbread costume toddler3K/yr
  • toddler gingerbread costume5K/yr

Reviews and returns

What reviews say buyers love and hate about Gingerbread Costume Kids

We read the reviews and the return reasons for every product selling here.

63%of positive reviews mention “Quality-Overall”
63%of negative reviews mention “Size-Overall”
18.6%of orders come back
“Runs small”
A buyer, on “Size-Overall”63% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Gingerbread Costume Kids questions

Answered from the same tracked data.