Skip to content

Gilmore Girls Sweatshirt

Fail

Demand is soft, at -54.0% this quarter, so Gilmore Girls Sweatshirt is a Fail.

Flapen Score
40
40 / 100
Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45
Market size
$17K/yr295K searches / yr
90-day growth
-54.0%search demand this quarter
Competition
31%top-5 click share · 17 brands · 21 sellers

Flapen Score

Gilmore Girls Sweatshirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gilmore Girls Sweatshirt is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gilmore Girls Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Gilmore Girls Sweatshirt 295K times last year and spent an estimated $17K. The top 5 brands take 72% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 295K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -54.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
295K
Growth, 90 days vs prior 90
-54.0%
Conversion, latest week
0.2%
Market size, estimated
$17Ka year
Peak month
December19.1× the quietest month
Top search term
gilmore girls sweatshirt144K searches a year

02 · Price

A sale here is worth $27.47.

Listings sell for $27.47 on average, from $13.64 to $44.82. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $27.47 that is $0 to $3K a year per listing.

Average price
$27.47inside the $15 to $100 sweet spot
Price range
$13.64–$44.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
13.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 11.9% of listings are out of stock. The average listing ranks #62,481 within Fashion Hoodies & Sweatshirts. It carries 144 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
55%
Out of stock, average day
11.9%
Average rank
#62,481in Fashion Hoodies & Sweatshirts
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
144per listing
Listings tracked
47

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Gilmore Girls Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

17 falling

Sellers

21

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

31%

Top 20: 73%

Open market

23%

  • Brand 123%
  • Brand 222%
  • Brand 312%
  • Brand 49%
  • Brand 55%
  • Brand 65%

Demand

Gilmore Girls Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 19.1×

Search terms

Top Gilmore Girls Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gilmore girls sweatshirt144K/yr
  • gilmore girls hoodie26K/yr
  • stars hollow sweatshirt47K/yr
  • gilmore girls sweater15K/yr
  • lukes diner sweatshirt7K/yr
  • gilmore girls sweatshirts7K/yr
  • gilmore girls sweatshirt women13K/yr
  • gilmore girls crewneck5K/yr
  • lukes diner sweatshirt gilmore girls10K/yr
  • gilmore girls hoodies4K/yr

Reviews and returns

What reviews say buyers love and hate about Gilmore Girls Sweatshirt

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
37%of negative reviews mention “Size-Overall”
13.1%of orders come back
“Sizing odd”
A buyer, on “Size-Overall”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Gilmore Girls Sweatshirt questions

Answered from the same tracked data.