Gifts for Nursing Home Residents
FailShoppers spend an estimated $55K a year here, so Gifts for Nursing Home Residents is a Fail.
- Flapen Score
- 37 / 100Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 4537
- Market size
- $55K/yr164K searches / yr
- 90-day growth
- +14.5%search demand this quarter
- Competition
- 81%top-5 click share · 9 brands · 15 sellers
Flapen Score
Gifts for Nursing Home Residents against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gifts for Nursing Home Residents is stronger. Inside it, weaker.
Market
The Gifts for Nursing Home Residents market on Amazon at a glance
Shoppers on Amazon United States searched for Gifts for Nursing Home Residents 164K times last year and spent an estimated $55K. The top 5 brands take 90% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.
- Searches, last 12 months
- 164K
- Growth, 90 days vs prior 90
- +14.5%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $55Ka year
- Peak month
- December11.7× the quietest month
- Top search term
- gifts for nursing home residents43K searches a year
02 · Price
A sale here is worth $21.00.
Listings sell for $21.00 on average, from $10.84 to $31.79. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $21.00 that is $0 to $2K a year per listing.
- Average price
- $21.00inside the $15 to $100 sweet spot
- Price range
- $10.84–$31.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #103 within Socks & Hosiery. It carries 3,901 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 2.3%
- Average rank
- #103in Socks & Hosiery
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 3,901per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Gifts for Nursing Home Residents products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
15
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
6%
- Brand 156%
- Brand 211%
- Brand 38%
- Brand 48%
- Brand 58%
- Brand 63%
- Open — no brand owns it (3 brands, 6%)
Demand
Gifts for Nursing Home Residents search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 11.7×
Search terms
Top Gifts for Nursing Home Residents search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gifts for nursing home residents43K/yr
- gifts for elderly in nursing homes32K/yr
- gifts for elderly in nursing home18K/yr
- gifts for seniors in assisted living31K/yr
- nursing home gifts for residents17K/yr
- nursing home gifts9K/yr
- gifts for seniors in nursing homes13K/yr
Reviews and returns
What reviews say buyers love and hate about Gifts for Nursing Home Residents
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gifts for Nursing Home Residents questions
Answered from the same tracked data.









