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Ghost Face Costumes for Kids 8-10

Fail

Buyers convert on only 0.9% of searches, so Ghost Face Costumes for Kids 8-10 is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$325K/yr1.1M searches / yr
90-day growth
-11.8%search demand this quarter
Competition
51%top-5 click share · 9 brands · 61 sellers

Flapen Score

Ghost Face Costumes for Kids 8-10 against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ghost Face Costumes for Kids 8-10 is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ghost Face Costumes for Kids 8-10 market on Amazon at a glance

Shoppers on Amazon United States searched for Ghost Face Costumes for Kids 8-10 1.1M times last year and spent an estimated $325K. The top 5 brands take 95% of clicks. Demand peaks in Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $325K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-11.8%
Conversion, latest week
0.9%
Market size, estimated
$325Ka year
Peak month
October170.4× the quietest month
Top search term
ghostface costume kids158K searches a year

02 · Price

A sale here is worth $32.89.

Listings sell for $32.89 on average, from $4.38 to $59.40. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $32.89 that is $8K to $16K a year per listing.

Average price
$32.89inside the $15 to $100 sweet spot
Price range
$4.38–$59.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$8K–$16K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

16% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #2,660 within Boys. It carries 508 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
16%
Prime listings
61%
Out of stock, average day
16.6%
Average rank
#2,660in Boys
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
508per listing
Listings tracked
31

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Ghost Face Costumes for Kids 8-10 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

61

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

51%

Top 20: 91%

Open market

3%

  • Brand 183%
  • Brand 24%
  • Brand 33%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (3 brands, 3%)

Demand

Ghost Face Costumes for Kids 8-10 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 170.4×

Search terms

Top Ghost Face Costumes for Kids 8-10 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ghostface costume kids158K/yr
  • scream costume kids263K/yr
  • ghost face costumes for kids293K/yr
  • ghostface costume for kids12K/yr
  • kids ghostface costume40K/yr
  • kids ghost face costume53K/yr
  • kids scream costume48K/yr
  • ghost face costume kids32K/yr
  • ghostface costume kids 10-1217K/yr
  • ghostface kids costume12K/yr

Reviews and returns

What reviews say buyers love and hate about Ghost Face Costumes for Kids 8-10

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Smell”
2.6%of orders come back
“Chemical smelling”
A buyer, on “Smell”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ghost Face Costumes for Kids 8-10 questions

Answered from the same tracked data.