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Ghost Costume Kids

Maybe

The average product has only 216 reviews. But an estimated 9.8% of orders come back, so Ghost Costume Kids is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$238K/yr1.5M searches / yr
90-day growth
+34.9%search demand this quarter
Competition
55%top-5 click share · 20 brands · 21 sellers

Flapen Score

Ghost Costume Kids against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ghost Costume Kids is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ghost Costume Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Ghost Costume Kids 1.5M times last year and spent an estimated $238K. The top 5 brands take 64% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +34.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
+34.9%
Conversion, latest week
0.8%
Market size, estimated
$238Ka year
Peak month
October202.6× the quietest month
Top search term
ghost costume368K searches a year

02 · Price

A sale here is worth $20.06.

Listings sell for $20.06 on average, from $4.38 to $38.13. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $20.06 that is $2K to $5K a year per listing.

Average price
$20.06inside the $15 to $100 sweet spot
Price range
$4.38–$38.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
9.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.5% of listings are out of stock. The average listing ranks #6,492 within Boys. It carries 216 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
16.5%
Average rank
#6,492in Boys
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
216per listing
Listings tracked
26

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Ghost Costume Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

21

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

55%

Top 20: 93%

Open market

32%

  • Brand 129%
  • Brand 220%
  • Brand 36%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Ghost Costume Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 202.6×

Search terms

Top Ghost Costume Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ghost costume368K/yr
  • ghost costume kids235K/yr
  • toddler ghost costume128K/yr
  • ghost costume adult103K/yr
  • ghost costume women162K/yr
  • kids ghost costume79K/yr
  • adult ghost costume89K/yr
  • ghost costume toddler84K/yr
  • ghost halloween costume27K/yr
  • womens ghost costume61K/yr

Reviews and returns

What reviews say buyers love and hate about Ghost Costume Kids

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Quality-Overall”
9.8%of orders come back
“the quality is not so great”
A buyer, on “Quality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Ghost Costume Kids questions

Answered from the same tracked data.