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Gator Waders

Fail

Buyers convert on only 0.1% of searches, so Gator Waders is a Fail.

Flapen Score
29
29 / 100
Ranks 16,025 of 16,930 Clothing, Shoes & Jewelry niches · −16 vs the category median of 45
Market size
$10K/yr130K searches / yr
90-day growth
-22.5%search demand this quarter
Competition
42%top-5 click share · 10 brands · 24 sellers

Flapen Score

Gator Waders against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gator Waders is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gator Waders market on Amazon at a glance

Shoppers on Amazon United States searched for Gator Waders 130K times last year and spent an estimated $10K. The top 5 brands take 94% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
-22.5%
Conversion, latest week
0.1%
Market size, estimated
$10Ka year
Peak month
December3.2× the quietest month
Top search term
gator waders58K searches a year

02 · Price

A sale here is worth $108.73.

Listings sell for $108.73 on average, from $32.45 to $377.61. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $108.73 that is $0 to $11K a year per listing.

Average price
$108.73above the $15 to $100 sweet spot
Price range
$32.45–$377.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
10.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #560 within Shoes. It carries 594 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
66%
Out of stock, average day
8.5%
Average rank
#560in Shoes
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
594per listing
Listings tracked
47

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Gator Waders products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 42% of clicks. Leaders hold, but buyers still shop past them.

$0$395$790$1K$2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

24

Est. top-5 brand share

94%

Top 20: 100%

Est. top-5 click share

42%

Top 20: 73%

Open market

4%

  • Gator Waders64%
  • HISEA11%
  • Trudave10%
  • FROGG TOGGS5%
  • BASSDASH4%
  • Showave2%
  • Open — no brand owns it (4 brands, 4%)

Demand

Gator Waders search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Gator Waders search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • gator waders58K/yr
  • gator waders womens26K/yr
  • gator waders men21K/yr
  • gator wader shoes8K/yr
  • gator waders camp shoes5K/yr
  • gator wader boots5K/yr
  • womens gator waders4K/yr
  • gator wader4K/yr

Reviews and returns

What reviews say buyers love and hate about Gator Waders

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Size-Overall”
10.4%of orders come back
“BEWARE OF SIZING”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Gator Waders questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data