Garter Belts and Stocking Sets
FailDemand is soft, at -26.1% this quarter, so Garter Belts and Stocking Sets is a Fail.
- Flapen Score
- 48 / 100Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 4548
- Market size
- $116K/yr601K searches / yr
- 90-day growth
- -26.1%search demand this quarter
- Competition
- 32%top-5 click share · 27 brands · 46 sellers
Flapen Score
Garter Belts and Stocking Sets against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Garter Belts and Stocking Sets is stronger. Inside it, weaker.
Market
The Garter Belts and Stocking Sets market on Amazon at a glance
Shoppers on Amazon United States searched for Garter Belts and Stocking Sets 601K times last year and spent an estimated $116K. The top 5 brands take 62% of clicks. Demand peaks in Feb–Oct. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 601K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.
- Searches, last 12 months
- 601K
- Growth, 90 days vs prior 90
- -26.1%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $116Ka year
- Peak month
- October2.2× the quietest month
- Top search term
- garter belt and thigh highs set255K searches a year
02 · Price
A sale here is worth $15.55.
Listings sell for $15.55 on average, from $6.72 to $57.26. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $15.55 that is $0 to $2K a year per listing.
- Average price
- $15.55inside the $15 to $100 sweet spot
- Price range
- $6.72–$57.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 5.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #4,690 within Lingerie. It carries 1,363 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 2.2%
- Average rank
- #4,690in Lingerie
- Average rating
- 4.29 starsAmazon United States average 4.42 stars
- Average reviews
- 1,363per listing
- Listings tracked
- 76
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Garter Belts and Stocking Sets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
27 falling
Sellers
46
Top-5 brand share
62%
Top 20: 96%
Top-5 click share
32%
Top 20: 62%
Open market
31%
- Brand 125%
- Brand 212%
- Brand 38%
- Brand 48%
- Brand 58%
- Brand 67%
Demand
Garter Belts and Stocking Sets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Oct · busiest ÷ quietest = 2.2×
Search terms
Top Garter Belts and Stocking Sets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- garter belt and thigh highs set255K/yr
- plus size garter belt64K/yr
- black garter belt37K/yr
- white garter belt48K/yr
- garter belt plus size36K/yr
- garter belt set28K/yr
- lace garter belt24K/yr
- thigh high garter12K/yr
- womens garter belt14K/yr
- stockings and garter belt set17K/yr
Reviews and returns
What reviews say buyers love and hate about Garter Belts and Stocking Sets
We read the reviews and the return reasons for every product selling here.
“Didn't fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Garter Belts and Stocking Sets questions
Answered from the same tracked data.









