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Garnet Earrings

Fail

Demand is soft, at -30.8% this quarter, so Garnet Earrings is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$96K/yr245K searches / yr
90-day growth
-30.8%search demand this quarter
Competition
69%top-5 click share · 14 brands · 19 sellers

Flapen Score

Garnet Earrings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Garnet Earrings is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Garnet Earrings market on Amazon at a glance

Shoppers on Amazon United States searched for Garnet Earrings 245K times last year and spent an estimated $96K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 245K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months
245K
Growth, 90 days vs prior 90
-30.8%
Conversion, latest week
1.3%
Market size, estimated
$96Ka year
Peak month
January5.5× the quietest month
Top search term
garnet earrings161K searches a year

02 · Price

A sale here is worth $30.93.

Listings sell for $30.93 on average, from $9.40 to $98.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $30.93 that is $0 to $3K a year per listing.

Average price
$30.93inside the $15 to $100 sweet spot
Price range
$9.40–$98.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #3,949 within Earrings. It carries 1,075 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
95%
Out of stock, average day
1.1%
Average rank
#3,949in Earrings
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
1,075per listing
Listings tracked
20

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Garnet Earrings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

19

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

18%

  • Brand 146%
  • Brand 221%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (8 brands, 18%)

Demand

Garnet Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 5.5×

Search terms

Top Garnet Earrings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • garnet earrings161K/yr
  • garnet earrings for women40K/yr
  • garnet stud earrings15K/yr
  • january birthstone earrings18K/yr
  • garnet earrings gold7K/yr
  • garnet earrings studs4K/yr

Reviews and returns

What reviews say buyers love and hate about Garnet Earrings

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Color”
53%of negative reviews mention “Size-Overall”
3.4%of orders come back
“Too small”
A buyer, on “Size-Overall”53% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Garnet Earrings questions

Answered from the same tracked data.