Gandalf Costume

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.

Searches, last 12 months

215K

Growth, 90 days vs prior 90

+4.2%

Conversion, latest week

1.6%

Market size, estimated

$168Ka year

Peak month

October26.5× the quietest month

Top search term

gandalf costume155K searches a year

Listings sell for $48.01 on average, from $13.90 to $127.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $48.01 that is $5K to $12K a year per listing.

Average price

$48.01inside the $15 to $100 sweet spot

Price range

$13.90–$127.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$5K–$12K

Returns

8.6%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 20.7% of listings are out of stock. The average listing ranks #2,108 within Robes, Capes & Jackets. It carries 164 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

90%

Out of stock, average day

20.7%

Average rank

#2,108in Robes, Capes & Jackets

Average rating

4.10 starsAmazon United States average 4.42 stars

Average reviews

164per listing

Listings tracked

30

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months