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35

Game of Thrones Sword

Skip it

A small market ($10K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 12Conversion 3Competition 38Returns 44Price range 28Avg price 76Brand share 46Review moat 92Quality gap 78

Review moat

Great165.16

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Avg price

Great$97.28

avg listing price — sweet spot $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$14.89–$320.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-25.5%

90-day search growth — must beat 0% to launch

Market size

Bad$10K

$10K/yr · 46K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Is game of thrones sword profitable on Amazon?

According to Flapen's Amazon United States niche tracking, game of thrones sword is a $10K/yr Amazon United States market (46K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Skip it — 35/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

game of thrones sword market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$24K–$49K
units × avg price
Conversion rate
0.2%
Avg BSR
#1,236
Page quality
0%
Prime
68%
Sponsored
53%
Out of stock
10.0%
Avg brand age
60 months
Avg seller age
182 days

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

23

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

19%

  • HandSmith25%
  • Valyrian Steel21%
  • EdgecraftEporium13%
  • Fun Costumes10%
  • The Noble Collection8%
  • Generic4%

game of thrones sword demand & seasonality

Weekly Amazon search volume, last 104 weeks — -25.5% search growth over the last 90 days.
4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 4.8×

Top game of thrones sword search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • jon snow sword18K/yr
  • longclaw sword13K/yr
  • longclaw5K/yr
  • john snow sword5K/yr
  • long claw sword4K/yr
All search terms

Top game of thrones sword products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$51210%$1K15%$2K20%$2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 19 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about game of thrones sword

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Great quality sword”

Size-Overall12%

“Perfect size”

Gifting Purpose12%

“Great gift”

Advertised Vs Actual Product10%

“Product is same as advertised”

Value For Money10%

“Decent for the price”

Design-Overall7%

“Great design,”

Weight Heavy6%

“Has some weight to it”

Weight Light3%

“Comfortable weight and size”

Fun/Entertainment Experience3%

“it is still super fun”

Durability2%

“I have not found one flaw with the quality, durability”

What buyers complain about

Quality-Overall15%

“get a better quality sword”

Durability14%

“I broke it in a few days after buying”

Advertised Vs Actual Product11%

“Not as long as described”

Handle Quality11%

“the handle popped off”

Design-Overall6%

“It was poorly built and flimsy”

Sharpness6%

“Edges are not super sharp”

Mounting6%

“Be aware that the hook screws that cover with the wall mount are NOT right for the job”

Size-Overall4%

“Seems very small”

Strength3%

“and very fragile”

Top return reasons

Size-Overall16%
Advertised Vs Actual Product10%
Sharpness8%
Weight Heavy7%
Quality-Overall7%
Functionality-Overall7%
Defective Material/Parts6%
Color6%
Value For Money5%
Chest Fit4%

Common game of thrones sword questions

Is game of thrones sword profitable to sell on Amazon United States?
The niche generates $10K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -25.5%. Flapen's verdict: Skip it (35/100).
How competitive is the game of thrones sword niche?
17 brands and 23 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in game of thrones sword?
Top complaints mined from reviews: Quality-Overall, Durability, Advertised Vs Actual Product. The return rate is 3.5%.
When does demand for game of thrones sword peak?
Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 4.8× the quietest.
What does it cost to enter the game of thrones sword niche?
Listings span $14.89–$320.26; the average listing price is $97.28 (sweet spot $15–$100). The average incumbent carries 165 reviews — the moat a new listing must climb.