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Gabbys Dollhouse Outfit

Fail

The top 5 brands take 98% of clicks, so Gabbys Dollhouse Outfit is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$67K/yr279K searches / yr
90-day growth
-8.2%search demand this quarter
Competition
35%top-5 click share · 8 brands · 25 sellers

Flapen Score

Gabbys Dollhouse Outfit against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gabbys Dollhouse Outfit is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gabbys Dollhouse Outfit market on Amazon at a glance

Shoppers on Amazon United States searched for Gabbys Dollhouse Outfit 279K times last year and spent an estimated $67K. The top 5 brands take 98% of clicks. Demand peaks in Mar–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 279K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
279K
Growth, 90 days vs prior 90
-8.2%
Conversion, latest week
1.0%
Market size, estimated
$67Ka year
Peak month
December18.4× the quietest month
Top search term
gabby dollhouse outfit263K searches a year

02 · Price

A sale here is worth $23.23.

Listings sell for $23.23 on average, from $14.06 to $38.20. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $23.23 that is $0 to $2K a year per listing.

Average price
$23.23inside the $15 to $100 sweet spot
Price range
$14.06–$38.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #377 within Clothing Sets. It carries 801 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
9.6%
Average rank
#377in Clothing Sets
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
801per listing
Listings tracked
48

04 · Newcomers

2 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
2Amazon's first-year sales bar
Average brand age
26 months

Products

Top Gabbys Dollhouse Outfit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

8 falling

Sellers

25

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

35%

Top 20: 78%

Open market

1%

  • Brand 193%
  • Brand 22%
  • Brand 31%
  • Brand 41%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (2 brands, 1%)

Demand

Gabbys Dollhouse Outfit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '25Spike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Dec · busiest ÷ quietest = 18.4×

Search terms

Top Gabbys Dollhouse Outfit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gabby dollhouse outfit263K/yr
  • cakey cat13K/yr
  • gabby dol2K/yr

Reviews and returns

What reviews say buyers love and hate about Gabbys Dollhouse Outfit

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Size-Overall”
1.1%of orders come back
“Size up”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Gabbys Dollhouse Outfit questions

Answered from the same tracked data.