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G Shock Watches for Men

Fail

The top 5 brands take 100% of clicks, so G Shock Watches for Men is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$4.4M/yr12.2M searches / yr
90-day growth
+9.3%search demand this quarter
Competition
86%top-5 click share · 2 brands · 59 sellers

Flapen Score

G Shock Watches for Men against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, G Shock Watches for Men is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The G Shock Watches for Men market on Amazon at a glance

Shoppers on Amazon United States searched for G Shock Watches for Men 12.2M times last year and spent an estimated $4.4M. All 2 brands take every click. Demand peaks in Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 12.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.4M a year.

Searches, last 12 months
12.2M
Growth, 90 days vs prior 90
+9.3%
Conversion, latest week
0.5%
Market size, estimated
$4.4Ma year
Peak month
December1.6× the quietest month
Top search term
g shock watches for men2.8M searches a year

02 · Price

A sale here is worth $71.12.

Listings sell for $71.12 on average, from $25.90 to $169.94. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $71.12 that is $213K to $284K a year per listing.

Average price
$71.12inside the $15 to $100 sweet spot
Price range
$25.90–$169.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$213K–$284K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #85 within Watches. It carries 12,982 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#85in Watches
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
12,982per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top G Shock Watches for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

59

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Brand 195%
  • Brand 25%

Demand

G Shock Watches for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400K300KPrime Day '24Spike '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top G Shock Watches for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • g shock watches for men2.8M/yr
  • g shock2.1M/yr
  • casio g shock1.5M/yr
  • gshock mens watch1.5M/yr
  • gshock1.1M/yr
  • casio g shock watches for men666K/yr
  • g-shock403K/yr
  • g shock watch341K/yr
  • casio gshock230K/yr
  • g-shock watches for men231K/yr

Reviews and returns

What reviews say buyers love and hate about G Shock Watches for Men

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Durability”
4.3%of orders come back
“Poor durability”
A buyer, on “Durability”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common G Shock Watches for Men questions

Answered from the same tracked data.