Fur Purse
FailDemand is soft, at -66.4% this quarter, so Fur Purse is a Fail.
- Flapen Score
- 44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 4544
- Market size
- $94K/yr597K searches / yr
- 90-day growth
- -66.4%search demand this quarter
- Competition
- 33%top-5 click share · 27 brands · 30 sellers
Flapen Score
Fur Purse against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Fur Purse is stronger. Inside it, weaker.
Market
The Fur Purse market on Amazon at a glance
Shoppers on Amazon United States searched for Fur Purse 597K times last year and spent an estimated $94K. The top 5 brands take 64% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 597K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -66.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.
- Searches, last 12 months
- 597K
- Growth, 90 days vs prior 90
- -66.4%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $94Ka year
- Peak month
- December8.2× the quietest month
- Top search term
- fur purse112K searches a year
02 · Price
A sale here is worth $35.88.
Listings sell for $35.88 on average, from $8.12 to $184.58. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $35.88 that is $0 to $4K a year per listing.
- Average price
- $35.88inside the $15 to $100 sweet spot
- Price range
- $8.12–$184.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 7.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.6% of listings are out of stock. The average listing ranks #4,012 within Shoulder Bags. It carries 190 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 7.6%
- Average rank
- #4,012in Shoulder Bags
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 190per listing
- Listings tracked
- 56
04 · Newcomers
1 of last year's 25 launches cleared the first-year sales bar.
25 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for -109 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 25
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- -109 months
Products
Top Fur Purse products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
27 falling
Sellers
30
Top-5 brand share
64%
Top 20: 95%
Top-5 click share
33%
Top 20: 71%
Open market
33%
- Brand 127%
- Brand 213%
- Brand 39%
- Brand 48%
- Brand 56%
- Brand 64%
Demand
Fur Purse search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 8.2×
Search terms
Top Fur Purse search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fur purse112K/yr
- fur bag66K/yr
- furry purse40K/yr
- fuzzy purse27K/yr
- fluffy purse24K/yr
- fur clutch27K/yr
- fluffy bag17K/yr
- fur purses for women45K/yr
- black fur purse26K/yr
- faux fur purse38K/yr
Reviews and returns
What reviews say buyers love and hate about Fur Purse
We read the reviews and the return reasons for every product selling here.
“It has really big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fur Purse questions
Answered from the same tracked data.









