Fur Boots

Shoppers searched for this 4.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -74.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $554K a year.

Searches, last 12 months

4.9M

Growth, 90 days vs prior 90

-74.8%

Conversion, latest week

0.4%

Market size, estimated

$554Ka year

Peak month

December16.3× the quietest month

Top search term

fur boots1.8M searches a year

Listings sell for $30.39 on average, from $12.45 to $46.14. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $30.39 that is $3K to $8K a year per listing.

Average price

$30.39inside the $15 to $100 sweet spot

Price range

$12.45–$46.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

7.3%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #289 within Boots. It carries 658 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

94%

Out of stock, average day

1.9%

Average rank

#289in Boots

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

658per listing

Listings tracked

51

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months