Funny Thongs

Shoppers searched for this 831K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months

831K

Growth, 90 days vs prior 90

-14.9%

Conversion, latest week

1.0%

Market size, estimated

$102Ka year

Peak month

December5.1× the quietest month

Top search term

funny underwear for women99K searches a year

Listings sell for $12.84 on average, from $5.99 to $34.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $12.84 that is $0 to $1K a year per listing.

Average price

$12.84under the $15 to $100 sweet spot

Price range

$5.99–$34.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.2%of orders · Amazon United States median 2.1%

36% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #24,138 within Lingerie. It carries 465 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

36%

Prime listings

96%

Out of stock, average day

1.5%

Average rank

#24,138in Lingerie

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

465per listing

Listings tracked

67

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months