Funny Pajamas

Shoppers searched for this 528K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months

528K

Growth, 90 days vs prior 90

+4.0%

Conversion, latest week

0.1%

Market size, estimated

$17Ka year

Peak month

December27.9× the quietest month

Top search term

funny pajamas141K searches a year

Listings sell for $27.43 on average, from $8.49 to $45.21. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $27.43 that is $0 to $3K a year per listing.

Average price

$27.43inside the $15 to $100 sweet spot

Price range

$8.49–$45.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

7.3%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #9,066 within Sleep & Lounge. It carries 969 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

82%

Out of stock, average day

13.0%

Average rank

#9,066in Sleep & Lounge

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

969per listing

Listings tracked

65

30 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

30

Successful launches

6Amazon's first-year sales bar

Average brand age

30 months