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Funny Christmas Pajamas

Fail

Shoppers spend an estimated $0 a year here, so Funny Christmas Pajamas is a Fail.

Flapen Score
26
26 / 100
Ranks 16,401 of 16,930 Clothing, Shoes & Jewelry niches · −19 vs the category median of 45
Market size
$0/yr279K searches / yr
90-day growth
-36.5%search demand this quarter
Competition
86%top-5 click share · 8 brands · 9 sellers

Flapen Score

Funny Christmas Pajamas against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Funny Christmas Pajamas is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Funny Christmas Pajamas market on Amazon at a glance

Shoppers on Amazon United States searched for Funny Christmas Pajamas 279K times last year and spent an estimated $0. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 279K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -36.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
279K
Growth, 90 days vs prior 90
-36.5%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December1695.3× the quietest month
Top search term
funny christmas pajamas202K searches a year

02 · Price

A sale here is worth $34.37.

Listings sell for $34.37 on average, from $27.95 to $45.13. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $34.37 that is $0 to $3K a year per listing.

Average price
$34.37inside the $15 to $100 sweet spot
Price range
$27.95–$45.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
12.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

44% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.8% of listings are out of stock. The average listing ranks #9,740 within Exotic Apparel. It carries 787 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
100%
Out of stock, average day
22.8%
Average rank
#9,740in Exotic Apparel
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
787per listing
Listings tracked
9

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Funny Christmas Pajamas products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

9

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

15%

  • Brand 123%
  • Brand 222%
  • Brand 316%
  • Brand 48%
  • Brand 58%
  • Brand 68%
  • Open — no brand owns it (2 brands, 15%)

Demand

Funny Christmas Pajamas search demand

Weekly searches over the year, seasonality beneath. Pick a range.

120K80KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26AugSepOctNovDecJanMarJulAugSepOctNovDecJanMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1695.3×

Search terms

Top Funny Christmas Pajamas search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • funny christmas pajamas202K/yr
  • funny family christmas pajamas29K/yr
  • funny christmas pajamas for family18K/yr
  • christmas pajamas unisex13K/yr
  • funny christmas pajamas for adults7K/yr
  • funny adult christmas pajamas10K/yr

Reviews and returns

What reviews say buyers love and hate about Funny Christmas Pajamas

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Comfort-Overall”
25%of negative reviews mention “Size-Overall”
12.6%of orders come back
“short”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Funny Christmas Pajamas questions

Answered from the same tracked data.