Funny Baby Onesies

Shoppers searched for this 688K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

688K

Growth, 90 days vs prior 90

+1.1%

Conversion, latest week

0.5%

Market size, estimated

$54Ka year

Peak month

December1.3× the quietest month

Top search term

funny baby onesies230K searches a year

Listings sell for $14.49 on average, from $6.64 to $45.21. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $14.49 that is $0 to $1K a year per listing.

Average price

$14.49under the $15 to $100 sweet spot

Price range

$6.64–$45.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.6%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #1,229 within Baby Boys. It carries 1,430 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

87%

Out of stock, average day

1.5%

Average rank

#1,229in Baby Boys

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

1,430per listing

Listings tracked

100

12 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

4Amazon's first-year sales bar

Average brand age

39 months