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Funnel Neck Sweater

Fail

Shoppers spend an estimated $14K a year here, so Funnel Neck Sweater is a Fail.

Flapen Score
35
35 / 100
Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 45
Market size
$14K/yr441K searches / yr
90-day growth
-44.2%search demand this quarter
Competition
15%top-5 click share · 37 brands · 44 sellers

Flapen Score

Funnel Neck Sweater against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Funnel Neck Sweater is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Funnel Neck Sweater market on Amazon at a glance

Shoppers on Amazon United States searched for Funnel Neck Sweater 441K times last year and spent an estimated $14K. The top 5 brands take 81% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 441K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -44.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months
441K
Growth, 90 days vs prior 90
-44.2%
Conversion, latest week
0.2%
Market size, estimated
$14Ka year
Top search term
amazon womens tops54K searches a year

02 · Price

A sale here is worth $13.94.

Listings sell for $13.94 on average, from $5.27 to $47.73. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $13.94 that is $0 to $1K a year per listing.

Average price
$13.94under the $15 to $100 sweet spot
Price range
$5.27–$47.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
8.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #318 within Sweaters. It carries 13,464 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#318in Sweaters
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
13,464per listing
Listings tracked
145

04 · Newcomers

11 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
21
Successful launches
11Amazon's first-year sales bar
Average brand age
38 months

Products

Top Funnel Neck Sweater products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

37 rising

Sellers

44

Top-5 brand share

81%

Top 20: 94%

Top-5 click share

15%

Top 20: 38%

Open market

16%

  • Brand 164%
  • Brand 27%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (31 brands, 16%)

Demand

Funnel Neck Sweater search demand

Weekly searches over the year. Pick a range.

6K4KMar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Funnel Neck Sweater search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • amazon womens tops54K/yr
  • amazon tops for women27K/yr
  • amazon shirts for women24K/yr
  • amazon wardrobe27K/yr
  • amazon plus size clothing15K/yr
  • amazon basics plus size womens clothing14K/yr
  • amazon sweaters for women52K/yr
  • amazon essentials sweater women27K/yr
  • amazon sweater21K/yr
  • amazon essentials sweaters16K/yr

Reviews and returns

What reviews say buyers love and hate about Funnel Neck Sweater

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
26%of negative reviews mention “Size-Overall”
8.7%of orders come back
“Not fitted”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Funnel Neck Sweater questions

Answered from the same tracked data.