Fun Socks for Women

Shoppers searched for this 313K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months

313K

Growth, 90 days vs prior 90

-18.7%

Conversion, latest week

1.4%

Market size, estimated

$74Ka year

Peak month

December5.8× the quietest month

Top search term

womens fun socks48K searches a year

Listings sell for $16.67 on average, from $6.70 to $51.52. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $16.67 that is $2K to $4K a year per listing.

Average price

$16.67inside the $15 to $100 sweet spot

Price range

$6.70–$51.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.7%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #14,042 within Socks & Hosiery. It carries 4,040 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

1.2%

Average rank

#14,042in Socks & Hosiery

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

4,040per listing

Listings tracked

94

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

41 months