Fun Keychains

Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months

261K

Growth, 90 days vs prior 90

-13.4%

Conversion, latest week

0.5%

Market size, estimated

$16Ka year

Peak month

August3.3× the quietest month

Top search term

backpack decor24K searches a year

Listings sell for $13.31 on average, from $4.98 to $85.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $13.31 that is $0 to $1K a year per listing.

Average price

$13.31under the $15 to $100 sweet spot

Price range

$4.98–$85.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

4.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #3,911 within Keyrings, Keychains & Charms. It carries 1,731 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#3,911in Keyrings, Keychains & Charms

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

1,731per listing

Listings tracked

57

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

4Amazon's first-year sales bar

Average brand age

24 months