Fun Earrings

Shoppers searched for this 996K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $183K a year.

Searches, last 12 months

996K

Growth, 90 days vs prior 90

+5.7%

Conversion, latest week

1.4%

Market size, estimated

$183Ka year

Peak month

December2.5× the quietest month

Top search term

funny earrings180K searches a year

Listings sell for $12.79 on average, from $5.86 to $26.85. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $12.79 that is $3K to $6K a year per listing.

Average price

$12.79under the $15 to $100 sweet spot

Price range

$5.86–$26.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

4.0%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #1,083 within Earrings. It carries 1,113 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.6%

Average rank

#1,083in Earrings

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

1,113per listing

Listings tracked

16

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months