Frye Boots Women

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $293K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-18.1%

Conversion, latest week

0.2%

Market size, estimated

$293Ka year

Peak month

October4.0× the quietest month

Top search term

frye boots women568K searches a year

Listings sell for $103.11 on average, from $25.32 to $466.44. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $103.11 that is $0 to $10K a year per listing.

Average price

$103.11above the $15 to $100 sweet spot

Price range

$25.32–$466.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$10K

Returns

19.1%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #622 within Boots. It carries 202 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.6%

Average rank

#622in Boots

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

202per listing

Listings tracked

106

18 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months