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Fruit of the Loom Knit Boxers

Fail

The top 5 brands take 97% of clicks, so Fruit of the Loom Knit Boxers is a Fail.

Flapen Score
48
48 / 100
Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 45
Market size
$60K/yr94K searches / yr
90-day growth
+19.0%search demand this quarter
Competition
20%top-5 click share · 11 brands · 65 sellers

Flapen Score

Fruit of the Loom Knit Boxers against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Fruit of the Loom Knit Boxers is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fruit of the Loom Knit Boxers market on Amazon at a glance

Shoppers on Amazon United States searched for Fruit of the Loom Knit Boxers 94K times last year and spent an estimated $60K. The top 5 brands take 97% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
94K
Growth, 90 days vs prior 90
+19.0%
Conversion, latest week
2.5%
Market size, estimated
$60Ka year
Top search term
fruit of the loom knit boxers10K searches a year

02 · Price

A sale here is worth $25.90.

Listings sell for $25.90 on average, from $15.86 to $50.96. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $25.90 that is $0 to $3K a year per listing.

Average price
$25.90inside the $15 to $100 sweet spot
Price range
$15.86–$50.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #58 within Underwear. It carries 23,952 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
89%
Out of stock, average day
0.0%
Average rank
#58in Underwear
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
23,952per listing
Listings tracked
104

04 · Newcomers

17 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
17Amazon's first-year sales bar
Average brand age
48 months

Products

Top Fruit of the Loom Knit Boxers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

11 rising

Sellers

65

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

20%

Top 20: 47%

Open market

2%

  • Brand 162%
  • Brand 222%
  • Brand 310%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (5 brands, 2%)

Search terms

Top Fruit of the Loom Knit Boxers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fruit of the loom knit boxers10K/yr
  • fruit of the loom cotton boxers8K/yr
  • fruit of the loom mens knit boxers8K/yr
  • fruit of the loom mens boxer shorts6K/yr
  • fruit of the loom coolzone boxer briefs6K/yr
  • fruit of the loom boxer shorts6K/yr
  • fruit of the loom breathable respirant mens5K/yr
  • fruit of the loom knit boxers for men5K/yr
  • cotton briefs for men fruit of the loom3K/yr
  • fruit of loom mens boxers5K/yr

Reviews and returns

What reviews say buyers love and hate about Fruit of the Loom Knit Boxers

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Comfort-Overall”
22%of negative reviews mention “Size-Overall”
2.3%of orders come back
“Awkward fit”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Fruit of the Loom Knit Boxers questions

Answered from the same tracked data.