Fringe Jacket

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -47.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $79K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-47.6%

Conversion, latest week

0.2%

Market size, estimated

$79Ka year

Peak month

October3.7× the quietest month

Top search term

fringe jacket186K searches a year

Listings sell for $36.94 on average, from $14.51 to $95.15. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $36.94 that is $0 to $4K a year per listing.

Average price

$36.94inside the $15 to $100 sweet spot

Price range

$14.51–$95.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

18.9%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #3,303 within Coats, Jackets & Vests. It carries 1,149 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#3,303in Coats, Jackets & Vests

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

1,149per listing

Listings tracked

138

46 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

46

Successful launches

2Amazon's first-year sales bar

Average brand age

33 months