Freddy Krueger Mask

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -37.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-37.9%

Conversion, latest week

0.2%

Market size, estimated

$66Ka year

Peak month

October28.4× the quietest month

Top search term

fnaf costume247K searches a year

Listings sell for $30.77 on average, from $4.65 to $88.38. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $30.77 that is $0 to $3K a year per listing.

Average price

$30.77inside the $15 to $100 sweet spot

Price range

$4.65–$88.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.8%of orders · Amazon United States median 2.1%

61% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #18,304 within Boys. It carries 740 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

85%

Out of stock, average day

10.9%

Average rank

#18,304in Boys

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

740per listing

Listings tracked

71

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months