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Fred Wig Scooby Doo

Fail

The top 5 products take 100% of clicks, so Fred Wig Scooby Doo is a Fail.

Flapen Score
29
29 / 100
Ranks 16,025 of 16,930 Clothing, Shoes & Jewelry niches · −16 vs the category median of 45
Market size
$10K/yr10K searches / yr
90-day growth
+0.3%search demand this quarter
Competition
100%top-5 click share · 5 brands · 6 sellers

Flapen Score

Fred Wig Scooby Doo against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Fred Wig Scooby Doo is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fred Wig Scooby Doo market on Amazon at a glance

Shoppers on Amazon United States searched for Fred Wig Scooby Doo 10K times last year and spent an estimated $10K. All 5 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
+0.3%
Conversion, latest week
6.7%
Market size, estimated
$10Ka year
Peak month
October70.3× the quietest month
Top search term
barney rubble wig4K searches a year

02 · Price

A sale here is worth $13.99.

Listings sell for $13.99 on average, from $4.96 to $20.86. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $13.99 that is $0 to $1K a year per listing.

Average price
$13.99under the $15 to $100 sweet spot
Price range
$4.96–$20.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
10.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

20% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #2,270 within Wigs. It carries 328 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
20%
Prime listings
80%
Out of stock, average day
6.6%
Average rank
#2,270in Wigs
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
328per listing
Listings tracked
5

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Fred Wig Scooby Doo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 129%
  • Brand 220%
  • Brand 318%
  • Brand 417%
  • Brand 516%
  • Open — no brand owns it (0%)

Demand

Fred Wig Scooby Doo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 70.3×

Search terms

Top Fred Wig Scooby Doo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barney rubble wig4K/yr
  • fred scooby doo wig3K/yr
  • fred wig scooby doo3K/yr

Reviews and returns

What reviews say buyers love and hate about Fred Wig Scooby Doo

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Ease Of Use”
10.8%of orders come back
“this made the change SUPER easy”
A buyer, on “Ease Of Use”38% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Fred Wig Scooby Doo questions

Answered from the same tracked data.